Posts

Joey Chandler: Delivering the Best Version of You through Personal Tribute Videos (AoL 060)

In today’s world, people are not used to compliments. In fact, they’re used to the opposite – complaints.

When people are asked why they dread going to work, one of the most common responses is, “I feel like I don’t belong.”

Part of that can be attributed to only being reprimanded when they do something bad. Not necessarily be thanked when they actually perform well on the job.

Today’s guest, Joey Chandler, is trying to change that – one person at a time.

Through his work via You Are Videos, people get to actually hear good things about themselves for once.

In this chat, we find out how he stumbled into his new profession of being a video producer. And we also learn how you can become a videographer and find your first clients.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • How did he get into making montage videos for people? 8:56
  • What his videos do for those he makes them for. 12:22
  • How did he originally get into photography? 13:56
  • What spurred Joey to make the leap of faith to becoming a professional photographer? 17:28
  • Even with his success there, why did Joey opt to go the online route with youare.video? 19:32
  • How does he prompt people to come out with good material for his videos? 23:14
  • How he would recommend someone become a videographer. 24:50
  • What would Joey recommend to find those early clients that can help you grow? 32:30
  • What his inspirational newsletter is all about and what possessed him to start it. 34:48
  • What are 3 books he likes telling other people about? 48:04
  • One gift that he likes giving others? 51:05
  • What he thinks all high school students should know. 53:26
  • One thing under $100 that has changed his life? 54:18
  • Three truths he’s learned. 54:39
  • … and MUCH more!

Right click here and save-as to download this episode to your computer.

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

SHOW NOTE EXTRAS:

An Example of a You Are Video Tribute:

Reaction of a You Are Video Recipient, Coach Chad:

Joey’s Appreciation Challenge:

Funk to Flow Intro:

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on iTunesStitcherSoundcloud, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

 

online content marketing

Felipe Frietag: Business Pivoting, Focus, and Online Content Marketing Done Right (AoL 057)

Of course you’re worried about your business idea. Of course you don’t want to put all the time and effort into building a business only to realize there was a mistake built into the idea that will forever stunt it’s growth.

But how do you know if something that comes along is better than what you were already doing?

How do you know it’s time to put something that you poured into onto a shelf, say “It’s not working as well as I’d like.” and start doing something else?

In today’s session, content artist, Felipe Frietag talks about how he essentially stumbled onto the business he has today.

Even though that’s not what he started off doing. In fact, he started off as a trainer and coach.

We talk about his artwork, when he knew it was time to pivot, why he’s focused on providing his particular type of service, and what counts as good content marketing.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

 

  • What’s a Brazilian education like and what was his experience with it? 7:22
  • What made him want to set out on his own? 10:16
  • What were some of his first attemps at creating his own business? 11:47
  • The first time he was inspired by hearing a story of a successful entrepreneur. 17:18
  • What gave him the idea that his drawings were something that was needed in market? 19:54
  • How long does it take for him to do one drawing and what’s the process like? 22:14
  • What kind of flexibility has he received by just focusing on one area of his business? 28:39
  • Why do people need content marketing in the first place? 30:27
  • What are some examples of bad content marketing? 33:38
  • What’s makes his drawings different than the “hand animations”? 41:26
  • How he believes he can leverage the success that he has with the drawings. 45:27
  • Who are his top 3 favorite influencers? 47:59
  • What are his top go to podcasts? 50:20
  • Something he believed as a 25 year old but now thinks is wrong and why? 54:00
  • What Felipe believes all high school students should start practicing. 55:44
  • What does “living a life of abundance” mean to him? 57:13
  • What are some steps that someone can take to find a business they should be working on if they’re struggling with one they currently have. 58:49
  • … and MUCH more!

Right click here and save-as to download this episode to your computer.

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

SHOW NOTE EXTRAS:

Felipe’s Notes on SPI Podcast 224


Notes for GaryVee on scaling


GaryVee on long form content marketing


Brené Brown on Vulnerability

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on iTunesStitcherSoundcloud, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

 

musician dane maxwell

Dane Maxwell Unplugged – The Journey From Entrepreneur to Musician (AoL 056)

One huge risk in modern small business is to spend months or years working on a project only to release it… and find nobody wants it.

That’s one of the issues that The Foundation tackles head on.

When I first heard it’s founder (and today’s guest) Dane Maxwell discuss the matter with Pat Flynn on the SPI Podcast, it blew me away.

Not only did he promote not having the initial idea, but he also said you can build this product with no money of your own. (Meaning, if you do it right, you don’t need money to make money!)

Ever since then, I haven’t looked at business the same way.

However, one thing that I realized about the way that Dane approached business was that he was using it as a method to make an income, sure.

But was it his calling?

Today, we find him entering into another point in his life – becoming a musician.

Daniel and I were really interested to find out more about what he was up to when given the opportunity.

In this conversation with Dane, we talk about way more things than the transition. We also discuss what he’s learned about people during his time running The Foundation, why many people struggle to find worth, and more about his style of music and the message he wants to convey with it.

This is a great listen if you’re a fan of Dane’s or genuinely want some good soul food.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • What has been Dane’s perspective on being one of the most influential online entrepreneurs in recent years? 7:08
  • Was music something Dane always wanted to pursue? 9:56
  • What does “born to sing” mean to him? 12:54
  • Why he loves singing in nursing homes. 16:49
  • What was Dane’s childhood like? 19:16
  • Why he believes many people struggle to find out their meaning, purpose, and worth. 21:04
  • Are there any ways for someone to find their worth? 25:24
  • What’s the process of articulating stress in your life to get over it? 27:38
  • What are some musicians that have inspired him? 28:16
  • When did he know it was time to pursue music? 30:16
  • What was the 8 months of vocal lessons like? 34:19
  • How would Dane describe his style of music? 39:12
  • Why he feels people don’t have the discipline to get things done they want to in their life. 41:30
  • What is the cause of all the amazing things that happen in his life? 47:08
  • Does he believe in luck? 47:30
  • Why Dane repeatedly says there is 100 million people in his heart. 57:18
  • What are some of the patterns that Dane sees in music that he did in business? 57:00
  • What’s the message with his music? 1:29
  • Why he really started The Foundation for. 1:14:58
  • One gift Dane likes giving others. 1:20:07
  • One thing he believed when he was 25 but now realizes is wrong. 1:20:16
  • Three truths he’d like to share with others. 1:21:09
  • Who does he think of when he thinks of the word success? 1:22:46
  • … and MUCH more!

Right click here and save-as to download this episode to your computer.

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

SHOW NOTE EXTRAS:

Dane’s First Music Video


Dane’s Talk on Alignment


Niall Doherty interviews Dane about Mindset


Andrew Ferebee interviews Dane About Integrity and Being a Great Man

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on iTunesStitcherSoundcloud, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

social innovation

Summer Edwards: Sustainable Fashion, Social Innovation, and Building a Portfolio Career (AoL 055)

Real talk: are you working your butt off trying to figure out what your niche is? So many business advisors on the web today are about finding one avatar that you can serve. For me, that never really worked. Nor has it worked for today’s guest – Summer Edwards.

Summer is another member of Fizzle (why haven’t you joined yet?) that I had the opportunity to meet. In a blog post a month or so back, she really hit the nail on the head when she brought up that women and especially women entrepreneurs, don’t “brag” about their success.

Summer’s success is multi-faceted. She’s a blogger, consultant, and leader who works with people in several niches. Those include sustainable fashion and social innovation.

In today’s talk, we discuss her success with these aspects of her, what she calls, portfolio career and what she’s learned along the way. We also dive into what made her made the transition in the first place.

Note: I didn’t know much about sustainable fashion going into this chat, so I’m kinda like a kid asking random questions in this one. But Laila was definitely on it.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • What her post was about in Fizzle that inspired so many people. 5:43
  • Highlight of her successes she’s had and what kind of things she’s up to as a creative entrepreneur 7:06
  • Difference between working mom culture in the US and Australia 11:43
  • Did Summer always have the gene to start her own thing? 15:57
  • What is sustainable fashion? 20:51
  • Where the name for her blog came from and what are resources folks can use to educate themselves further? 31:44
  • How has leading with the mission in mind lead to her success as a social entrepreneur? 35:57
  • What are some examples of making a non-profit a social enterprise? 38:31
  • What a portfolio career is and how she’s been able to be successful with hers. 42:19
  • What are some of the things that’s she excited about coming down the line? 48:38
  • Name three influencers that have helped her launch her career. 53:13
  • Name favorite books she recommends to others. 54:32
  • One gift she likes giving others 58:02
  • Something believed as a 25 year old and doesn’t anymore. 55:48
  • When she’s thinks of success, who comes to mind? 59:53
  • … and MUCH more!

Right click here and save-as to download this episode to your computer.

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

SHOW NOTE EXTRAS:

A solution of a sustainable fashion industry – Fredrik Wikholm

The power of social innovation – Jeff Snell

Multipotentialite – Emily Wapnick

Triangle Shirtwaist Factory Fire in 1911

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on iTunesStitcherSoundcloud, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

 

How to Make a Personal Development Plan for Your Business Which You’ll Be Sure to Stick To!

In the last post, I talked about Just In Time Learning. This is something that I’ve been learning quite a bit about recently.

Before I was focusing on building New Inceptions, I would always just listen to whatever the influencers had to say. Many times just because it was actionable information.

But, I never took action and therefore it was really just entertainment.

Once I did start focusing, however, I was able to actually apply what I was learning. And then I would naturally have more questions that needed answers. And the process would keep going.

This process has lead to me mastering skills and abilities that I didn’t know I’d even have before starting on the journey of building a business.

Want to know my strategy for mastering parts of my business? Here you go:

Step-by-step process: How to Make a Personal Development Plan for Your Business that You’ll Be Sure to Stick To

I’m going to walk you through all six steps here. Follow along and do what I do.

Step 1: Brainstorm

Using a mind map, I want you to think of 10 to 15 things that you believe that you could that could take your business to the next level.

Before you think of those items, I want you to give yourself 4 different categories that will help you with your thinking.

These 4 different categories are things that would help your business grow. So, for example, here are 4:

  1. Speaking opporutunities
  2. A website
  3. Products
  4. Engaging with potential clients

If you’ve never heard of a mind map, here’s what one might look like (via Pat Flynn in this 2008 post).

pats-mindmap

These are examples of things that Pat could make money from.

This mind mapping process can give you a much clearer sense of what’s important and you need to be focusing on next.

Step 2: From Your Mindmapping, preferably pick skills and topics that are in the Personal Development Sweet Spot.

Meaning that:

  1. You have a competency in or can perform it.
  2. You have a passion for it (or it’s existence will help your passion).
  3. Other people will want it.

Here’s a visualization of where you should be working:

personal-development-sweet-spot

Step 3: Prioritize – which of these chosen skills or actions will have the most impact on your business?

Now that you’ve brought this list down a bit, let’s see if it makes sense to do them right now.

First, do any of the items that you’re thinking about working on fall into one of the 6 Cornerstones of a Successful Online Business?

For example, if one of your items is learning how to use a certain type of social media (because one of the 4 topics we listed was engaging with potential clients), then you’d learn that social media, when it comes to business, is a form of marketing.

However, another one of our topics was “a website”.

Would it make sense to market your services first or have a place on the web (or in the real world for that matter) where people can find out more about you?

That’s where a website is needed. Marketing and engagement should come after actually having somewhere for people to find out more about what you’re doing.

Again, get the 6 Cornerstones eBook to help with this part.

Step 4: Evidence of Accomplishment

So let’s say that you pick doing a website now because you accept what I said in the last step.

How will you know that your website is done enough that you can start marketing it?

What does “Done” look like here?

That decision is going to be up to you. You might just opt for a long one page solution. Or, you might feel that you want to create different pages that that have different jobs. What’s best for what you’re wanting to do?

You have to start with the end in mind of what you want to achieve before you go looking for how you should do it.

Examples of things that might be considered “done” in my book would include:

  1. My New Product is available.
  2. I have a landing page for that new product.

Or if I wanted to work on traffic and leads:

  1. How many new followers do I need to have in order to get X traffic?

Knowing what you’re looking for will help you do the next step…

Step 5: Find and List 10 Resources or People That You Might Be Able to Learn it From

Ok, so how do you find someone that has the knowledge (free or for a premium) that will help you do what you want to do?

I have 5 suggestions you can to with increasing cost to get what you’re looking for:

  • Search YouTube – You’ll find the free options here. Many times, though, they’re previews of the main course.
  • Subscribe to Fizzle – Only $35 a month and it covers all the bases of what you need to know at any given time while building a young business. (Use this link for 2 weeks for free!)

fizzle

Here’s the main page of Fizzle’s library of courses. Now you see why I recommend them!!

  • Go to a site like Lynda.com or uDemy to find specific skills for your business.
  • Buy a big ol’ course from a lead influencer. These usually have the best results because they’re so rich in details, but you will be paying through the nose for it. (These can typically cost anywhere from $500 – $5000 per course!!) You’ll hear about these courses from big mediapreneurs like Pat Flynn, Jordan Harbinger, and Lewis Howes.
  • Buy a course from a lesser known person through a site like Producthunt.com. Results might definitely vary here, but you might find a bargain!!

Step 6: Implementation through Accountability

Learning about some new topic, strategy, or skill, won’t mean anything unless you put what you’re learning about to use.

Some people like to buy the higher cost courses just because the higher cost will keep them more accountable to implementing what they’ve learned.

However, many of those courses are time sensitive and will expect your full focus right away. Often times you get to meet others through these courses and help each other accomplish more together.

Side Note: If you’re wondering how much a product that is currently being hyped will cost – the more hype combined with the more results a free portion of the product will yield, the more you can expect the final program costing.

So a great example of this was the recent Ryan Levesque’s Ask Method. He was on several shows giving great quality in-depth pointers in how to actually do something. He was also mentioned several times in email campaigns by other folks as affiliates. The actual cost of the program is unknown to me, but I would go out on a limb and guess it was easily $2000 to $5000 per participant. And if people wanted to work with him in a small workshop type of function – that could easily start that price at $10k for the entry price.

Personally, I’ve been through two programs like this: The John Maxwell Team Certification Program and The Foundation. My networks have blossomed greatly because of my involvement with both.

Other resources that are available all the time won’t require as much focus and chances are their price points won’t be in the thousands.

However, you won’t be getting built in accountability with it.

If you have a network already in place of people who are ready to be accountable with you in whatever you want to work on, then you don’t need that extra price

If you’re just getting starting on your business, here’s my suggestion: Hop on Fizzle and make use of their Roadmap or if you’re a reader, read Pat Flynn’s book Will It Fly?

Action Steps:

Here’s my challenge to you.

Pick 5 topics or skills that you’re going to learn about within the next month or so by the end of this week. Then start learning about the first one next week. It might take you longer than a week to learn and do as much as you can for each one. How quickly you learn them is completely up to you.

But you’ll have focus because you’ll know what you’re supposed to be learning about!

And, of course, the bright side of that is that you won’t go crazy trying to convince yourself you need to be doing 20 different things!

Let me know how it works out for you below!

 

sara divello interview

Sara DiVello: Finding the Courage to Step Out of a Rut and Get Noticed Nationally (AoL 052)

If you want to inspire others to take a certain action in their lives or simply get out a message, eventually you’re going to have to start that journey.

Simply wanting to help others isn’t going to get you anywhere.

However, when you do start your journey, you might come to find out that getting your message out there is somewhat harder than you might think.

So you might wonder, “How will I ever get this thing to go big?”

Today’s guest, Sara DiVello, has had the opportunity to not only start her journey, but she has been able to take it nationally in just a few years after launching her book in 2013.

She has appeared in many outlets including, Forbes, ABC, The Boston Globe, USA Today, Boston Magazine, Marie Claire, Redbook, MindBodyGreen, and Dr. Oz’s The Good Life Magazine.

Today, Laila and I get the opportunity to chat with Sara about what it took to get noticed at a national level and also how she found the courage to leave her 6 figure PR position behind.

If you’re looking for some inspiration to get out of your rut and go big with your message, then Sara’s insight might just be what you’re looking for.

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • Why and how Sara got the courage to leave her big PR position, where she was making 6 figures, to find more fulfilling work. 9:45
  • Why including “The Meat” and the culture of her office was an important part in relating her book to other women. 19:58
  • Where Sara decided to follow a path in yoga. 19:18
  • Why having a strong differentiating brand is so important from the beginning. 25:25
  • If someone was wanting to get well known nationally, what’s a strategy she would use to start getting recognized? 51:12
  • What would she tell people who want to get recognized on local TV network affiliates? 58:55
  • What’s her thoughts on utlizing HARO to get noticed? 1:01:03
  • What kinds of things does she have lined up for 2016 and Q4? 1:01:57
  • Who are her favorite influencers in her life? 1:06:08
  • What’s something that she believed as a 30 year old but now things is bogus? 1:06:30
  • What she was to put an ad in any medium, what it be and where would she put it? 1:07:50
  • Three truths she’d share with others 1:08:14
  • When she thinks of the word success, who comes to mind and why? 1:09:34
  • … and MUCH more!

Right click here and save-as to download this episode to your computer.

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

SHOW NOTE EXTRAS:

Where in the OM am I trailer:

Sara on CBS:

Jacob Cass on Building a Foundation for Personal Branding:

Adam Leipzig on Finding your Life Purpose in 5 Minutes:

Sara on Victoria Kirin’s Podcast, Degrees of Separation:

Veronica Kirin

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on iTunesStitcherSoundcloud, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

 

mental focus

Increasing Mental Focus – 4 Simple Steps that Can Change Your Life

Last Week I talked about how you can get more life satisfaction. There’s multiple reasons why someone would want more life satisfaction. With that post, I simply jumped into the how to of getting it started.

In today’s topic, we’re going to dive a little deeper into two of the 4 tactics mentioned in the previous post. Specifically, long term goals and having a growth mindset.

Here’s the thing, while you’re pursuing a long term goal, you’re going to grow as a person. There’s no doubt about it.

However, to do that growing AND achieve those goals, you’re going to have to put in a ton of work.

And to get that work done, you’re going to have to focus.

We All Make Choices

If you’re like me and many people I know, you probably have a busy life. For the most part, going to work takes up a ton of our time. If you have kids, that’s another layer of stuff you gotta do. And if you have extended family – there’s even more stuff you got to manage time for. And let’s not forget all the social things we might be a part of. Gaming, sports groups, you name it.


With all these things that we have to do on a daily basis, it’s hard to imagine how anyone has ever successfully done anything meaningful in their life after entering the workforce.

Seriously, who has the time?

Here’s the answer: You do.

“But how?”, you might be wondering.

We all have time. Everyone has 24 hours a day. Everyone has always had and always will have 24 hours a day.

We all make choices in how we’re going to spend our 24 hours.

Here’s a few that I’ve had to make in the past:

  • Go to a workplace that requires us to be there 7, 8, or even more hours per day.
  • Go to school and do the homework for the classes.
  • Be part of a sports team.
  • Go to the gym.
  • Keep working on that character in that video game.
  • Watch or hear that particular show so we have something to talk with people about.
  • Have friends or family that wants to hang out when we’re not doing work.
  • Sleep.

Many of these choices are things that “busy” people are probably already doing most (if not all) of. However, just because we’re busy doesn’t necessarily mean we’re being productive. And it sure as hell doesn’t mean we’re being satisfied by our lives. I could and will argue that many of these above choices can be distractions.

Most of our Satisfaction in Life Comes from Mental Focus in Working Towards Something

Outside of hanging out with friends and family, there are few things that give us all satisfaction.

Sure you might get some temporary satisfaction in playing games, watching shows, or getting that paycheck from your job. But again, I could argue those things are possibly examples of time that could be used more productively. Especially, if a person is interested in building a more satisfied life.

It’s not that we haven’t used mental focus before. You might have previously focused in school, sports, military… and even, believe it or not, playing video games.

Many would say that video game players are lazy – but they are as dedicated to their craft. Just as much as those who are focused on getting their degree, throwing a ball, or knowing what to do during an emergency situation.

Here’s Cam’s take on it:

In all four of these examples, we feel satisfied because we feel that the work that we’re performing is being put towards building something.

If it doesn’t require mental focus or we don’t feel like we’re building something, then there’s a good chance we’re not going to get satisfaction from the time, resources, or work we spend on a given activity.

Increasing Mental Focus:

So, how do we spend more of our time utilizing our mental focus towards building we care about?

1. Prepare for Prolonged Focus

The first part of being able to successfully focus on something we want to do is give ourselves the ability to actually focus.

If you’re the type of person runs on caffeine all day and doesn’t do much physical activity – that needs to change. You don’t want your body having to rely on caffeine to perform day in and day out – which can happen.

Also, stay hydrated. Personally, this is one that I struggle with myself. I know I don’t drink enough water. Having grown up on all kinds of sodas, juices, and other sugary drinks, I’ve never been able to make drinking water a part of my routine. So if you’re like me, make sure that you’re figuring out other ways of getting your water in. For me, I’ve become a tea-aholic!

One other way to prepare for prolonged focus is by making sure you get plenty of sleep. Seriously.

7 or 8 hours is what we should be shooting for. That means if you’re planning on getting up at 5 or 6 in the morning, you’ll be wanting to go to bed at 9 or 10pm at the latest.

2. Choose Your Most Important Tasks

Once you are rested up and have something to drink near you, you’ll be ready to get going. But before we do, we need to make sure we’re aware of the tasks that we want to do that particular day.

I’ve talked about how important it is to properly plan the tasks you want to get done that week and month. When it comes to doing something in a particular day, all we want to do is 1 to 3 things.

For example, I keep it simple by focusing on writing on Monday, podcast editing on Tuesday and podcast publishing on Wednesday. The rest of the time is committed to marketing, meetings, and specifically on Thursday and Friday, I try to learn and utilize new skills and systems to help with the other days.

3. Clear Space for Focused Work by Getting Rid of Distractions

Distractions come in all sizes. Having a dead end or uninteresting job, playing videogames or watching TV for 4 or more hours a day, or endlessly scrolling through social media or answering emails are examples of distractions.

The difference between distractions and other activities is that distractions are activities that aren’t helping you reach your goals or enriching your life.

If you’re having problems figuring out what the distractions in your life are, then think about the things you do that others would consider a waste of time or you personally feel is “a grind”.

Your job might literally drain you and stress you out. This might grounds to look for another job.

If you feel like you have to play video games “like a job”, then figure out something else to spend your time on. Maybe you feel like you have to be on all the social media platforms that your friends are on. If this is the case, then just pick one and let them know they can actually call you if they need something.

The goal with this step is to make sure we are not being interrupted when we actually sit down and do activities that are meaningful. If you need more help with distractions, here’s a post for more info.

If you want to start small but have some really drastic changes in this department, here are three things you can do today:

  1. Don’t multitask. No one can multitask and if they say they can, they’re still living in the year 2000.
  2. Turn off notifications on your phone and computer
  3. Do not connect to social media or other things until your main tasks are done.
  4. Don’t leave email going all day. Check it twice – preferably mid-morning and before you’re done for the day. DO NOT check it first thing!

4. Get in the Zone – Your Zone

Being busy is something that many of us have grown up believing is the key to success. And the truth is that, being busy is often times a sign that a person isn’t in control of their lives. The busier someone is or seems to be, the more they’re probably at the call of someone else.

So the goal, believe it or not, is to not for you to appear busy all the time. Instead it’s to actually be doing something when you’re wanting to do it and committing to that action. This will get you “in the Zone” or “in flow”. When you’re in flow, you won’t have to worry about others perceiving you as being busy because you will be and the more times you get there, the longer you’ll be able to stay there.

Being in flow for long periods of time is called Deep Work or Slow Working. Interestingly, this type of work yields better results in the long run.

If you’re not used to doing work for a long period of time, shoot for at least a half an hour sprint. And then work your way up to longer periods of time. The goal is to train your mind like a muscle. Ideally you’ll be able to spend enough time in a deep work mode that you’ll be able to finish the task at hand before you need a break.

However, you need to take breaks from time to time. So make sure you do take that lunch hour and walk around for a few minutes every hour or so.

If your current job prevents you from going into the zone on a regular basis, you might want to consider finding another job. I personally believe that being able to be in flow is a vital part of having job satisfaction.

If you’ve never had a job that will allow you to get there, then that might be a sign that it’s time for you to start your own business. This will give you a way to do something you like to do in a way that you will like doing it.

Ending Thoughts

I hope that this post gives you a clearer sense of what focus and subsequently, your work life, should be like. If you believe that you’re not being able to clearly focus on your job or in your business, then it might definitely be time to change some things up.

Lack of focus will cause you unneeded stress. Period. With so many options and opportunities in the world today, it’s just not smart to strap yourself to a particular group of coworkers or a paycheck with a particular name on it.

That might have been expected with the Baby Boomers, but even they know that things are changing quickly. (For a great discussion on this topic, check out my discussion with Dr. Joe Albano)

Your goal is to not look at a job as “working for” a particular company. It’s to look at a job as “working with” them. If you can’t find the partnership you seek in your current industry, you owe it to yourself to find that partnership elsewhere – even if it means starting your own business.

Word of advice: Don’t expect for your current company to change for you. Just because you might be starting to find your own goals in life, doesn’t mean your current place of employment agrees with those goals.

You might have to move. But that’s ok, because you don’t want to work at a place you’re not appreciated.

If you find yourself looking for a new job, do your due diligence when you’re interviewing and find out if the position truly works for you along with the goals and culture of the company that you’ll be working with.