Posts

increase confidence

Expect to Win – 3 Ingredients We Need to Increase Confidence

Confidence is something that is discussed quite a bit in entrepreneurial and self-help circles. It is extremely important in almost every part of our lives, but yet so many people struggle to find it. Without it, it’s almost impossible to find true success in what we want out of our lives.

In fact, it’s a vicious cycle between confidence, goal setting, and success.

When we have low confidence, we find it hard to set goals. We think that it’s useless because we won’t achieve them. Then, without setting goals, it’s almost impossible to be successful because we’re not defining what that success looks like.

So, how do we turn this cycle around? How can we become more confident in what we’re doing to eventually feel and be more successful?

Let’s take a look.

It Starts with Action

When I was active in LTD, I really enjoyed the training that was available. I’ve posted about much of what I’ve learned in past blog posts. But one of the things that was taught pretty frequently to new members was this simple idea:

Taking Action yields Results which yields Belief. The more Belief we have, the more likely we’re going to take further Action.

While this might sound like confidence, it’s only a part. Through taking Action and gaining more Belief, we’re actually building Competence in what we’re doing.

What’s great about building competence by practicing a certain skill set is that it’s pretty straight forward. Just start and learn from the action you take. Do it again and again and you’ll gain not only a feeling of confidence that you can do that particular thing but you’ll also gain a bit of appreciation of the work you’re doing.

Believe in the Mission

While we gain confidence through simply performing simple actions, we start to also gain a bit of an identity of ourselves through this work. It gain even more confidence when we start out with a perception of who we are and what we’re about. When our actions and results start fulfilling that perception, then we start building confidence through Congruence.

As you guys know, I’m a fan of the Colts and have been since I was in junior high. Over the years, I’ve gone from a fan who was only excited about watching the games, to a fan who analyzes the team as a whole. Not just paying attention to the players but what the leadership is saying as well. Not just through the games, but listening to what the coaches say and what the players are saying as well.

This past weekend’s game (and this past season) is a great example of seeing Congruence at work. Rookie head coach Frank Reich has installed a winning identity into the team. From the preseason where the leadership actually focused on winning games to this past weekend, there has been an expectation to come out of games with a win.

Even though they started the season at 1-5, they have rallied to get into this season’s playoffs. While they’ve been competitive and played pretty good ball all year, they definitely weren’t getting the results they were going for early on. However, the leadership didn’t lose faith and kept an even keel.

As they started to win, many members of the team started to realize that when they had that losing streak, it was mainly because they were sabotaging themselves. They weren’t living up to their own expectations. With a combination of this new belief in what they’re doing and performing their individual jobs correctly, they have dug themselves out of a hole. And they are now the 3rd team ever to get into the playoffs after starting with one win and five losses.

So, here’s the takeaway from this: Know and be clear on what you’re going for. Find your own personal mission. Take action and learn from past mistakes. As you get better at your skills and start fulfilling your mission, you’ll gain even more confidence.

Connect and Work with Others

When thinking about people who are successful, most of the time we look at them as the reason that they were successful. However, that usually isn’t the case. Great people are successful because they’ve built a great network. They’ve built a team. They have learned how to Connect.

In fact, the most successful people in the world aren’t those who have worked the hardest and it’s not those who have the most talent. While those are great things that can most certainly help, the real catalyst is knowing how to meet others, work with them, and elevate them to achieve things they couldn’t without you.

When you’re executing the best you can in a mission you believe in and doing so with other people, then there’s probably a good chance you have a certain level of confidence that will help you achieve anything you set out to do.

If building this network is something you want to develop, check out Jordan Harbinger and his podcast.

Action Steps

So if you want to build confidence in yourself and in what you’re doing, I first suggest finding out what your own personal mission is. Once you know that, you have the biggest part of achieving success – clarity.

At this point it’s up to you to build the skill sets you need to achieve that mission as well as figure out those who you need in your team to help you succeed.

After all, it doesn’t matter how good a Quarterback is if he doesn’t have a supporting cast. He needs other players to have a chance at winning the game.

being authentic

Be Wholeheartedly Present: Why Being Authentic Is the Shortcut to Success with Tanya Conner-Green (AoL 131)

There’s been a lot said about passion in the career of an entrepreneur. Some would argue that it’s important to bring passion to whatever kind of work you’re doing. Others would say that the work you do actually has to have part of its roots in a passion so that we have prolonged energy to do it.

I would say that today’s guest would agree with the second perspective.

Having been very successful in her past corporate life as well as landing a “dream job”, she started feeling a yearning for more. While at the time she didn’t know what that “more” was, she would later find out that it was a desire for more fulfillment.

She started to realize that she needed to start living her life with more purpose.

Eventually finding this purpose in coaching, Tanya Conner-Green is doing work that she feels specifically called for.

Can you say the same for the work you’re doing?

In today’s conversation, we find out how she got to this point in her career and more about the fulfillment she now has in the work she does.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • Where did Tanya’s nickname “little pitbull” come from? 6:00
  • How was she first inspired to start her own business? 8:42
  • When did she decide that she wanted to fully pursue her own thing? 15:41
  • What’s a few ways that she believes thought leaders can use to better connect with their audience? 21:59
  • Is there a proper mindset to have when making sales funnels and Facebook ads? 35:16
  • What are issues Tanya enjoys helping others with when it comes to limiting beliefs? 41:41
  • What are some tips for those who might be struggling with journaling? 48:24
  • Does she have any good tips for coaches when it comes to running their actual business? 50:34
  • What’s got her excited for the rest of this year? 57:07
  • What are her top 3 influential podcasts? 58:48
  • In the last 5 years what new habit has improved her life? 1:00:55
  • Is there something she thinks most people don’t realize is a huge waste of money? 1:02:36
  • What is something she believed as a 25 year old but doesn’t today? 1:04:44
  • How can someone be a difference maker in their community? 1:06:47

Right click here and save-as to download this episode to your computer.

 

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

SHOW NOTE EXTRAS:

Work Smarter, Not Harder

Sales Funnels for Attracting High End Clients

Using the Facebook Pixel to Get Dream Clients

Scheduling Your Day for 6 Figure Success


Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on CastboxiTunesStitcherSoundcloud, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

business podcasts

Jessica Rhodes – Additional Fuel for Your Launch: Leveraging other’s Networks to Appear on Popular Business Podcasts (AoL 129)

If you’re a well known thought leader, getting out a new product, book, service, or course isn’t that difficult to promote. As you’ve climbed to the top of your mountain, there’s a good chance you’ve met plenty of other folks who would love to share time with you about your new product.

Unfortunately, not all of us have gotten to the point where we can just reach out to 50 some podcasts and YouTube channels and have tons of interviews about our new warez.

However, there are folks out there that have a comparable network to those well known thought leaders. Many times they’re publicists, but in this session’s case, we’re talking specifically about being booked as a guest for podcasts!

Jessica Rhodes is the founder of Interview Connections and has been building her business by being the matchmaker for podcasters and expert guests.

In today’s conversation, we talk to Jessica about how this business of hers got off the ground and how she and her team can do the footwork for you in getting your message out.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • How was Jessica first introduced to the thought leader industry? 9:26
  • When did she realize that she had a specific niche that she was suited for? 14:07
  • Why should people still consider to be on podcasts in 2018 and beyond? 19:12
  • What are some of the habits that Jessica practices that have helped her get to where she’s at today. 24:52
  • How did Jessica develop her team? 34:52
  • What should a thought leader do if they’re launching a new product but don’t have a lot of podcasting friends to help get the word out? 42:10
  • If someone wants to hire a booking agent or publicist, how much should they budget to start working with one? 46:38
  • Are there any milestones that people should have hit in their business before working with Jessica? 51:11
  • What’s going on for Jessica the rest of the year? 53:08
  • What’s a documentary that she recommends people check out? 55:59
  • If she could have dinner with anyone, who would she choose? 56:27
  • What would she do if she was recently told she’d be going back to January 1st, 1990. What would she do when she got there?? 57:44
  • What is one thing she believes all high school students must know? 58:31
  • How can someone be a difference maker in their community? 59:33

Right click here and save-as to download this episode to your computer.

 

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

SHOW NOTE EXTRAS:

Jessica on how she Wrote her Book

Making a Press Page for Guest Appearances

Qualifying Podcasts Before Making an Appearance as a Guest

Jumping through Hoops, or Working Together?


Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on CastboxiTunesStitcherSoundcloud, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

Enneagram Personality Types

Erin Rocchio – Exploring the Use of Enneagram Personality Types in Coaching (AoL 128)

It’s true when they say leadership, influence, and business go hand in hand. If you don’t have influence in your organization, company, or team, how do you expect to get anything done?

Knowing what people want and what motivates them is a big part of being influential – especially when you’re dealing with the higher levels in leadership.

And one of the best tools, I’ve found, is utilizing what I know about personality types. This knowledge allows us to group people in a manner so that we can interact with them at their level.

There’s all kinds of tests out there which will help you find your own personality. Recently, I’ve been hearing more and more about the Enneagram. It seems that a lot of my favorite podcast hosts know what number they are on it.

In this session, team and executive coach Erin Rocchio gives us a basic introduction to what the Enneagram is and how she she helps her clients use it.

Listen in as we learn how this powerful tool can positively affect you and your organization or business!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • How did Erin get started in coaching at the age of 17 years old? 9:54
  • What’s the Enneagram test and how does she use it in her coaching work? 15:26
  • How does knowing about different personalites assist with people transitioning in their professional roles? 22:19
  • How does Erin help someone when she finds out that their stress is coming from structural constraints in their work? 25:44
  • What kinds of things does Erin look at when she’s working on cultivating high performance teams? 33:54
  • How would Erin work with Richard from the HBO show Silicon Valley? 36:30
  • How does she want to finish up the year? 38:19
  • Who are some influencers that have helped Erin get to where she’s at? 41:48
  • If she could have dinner with anyone living or dead, who would it be? 42:53
  • Does Erin have a new belief or habit that has helped her improve her life in the last 5 years? 43:46
  • What advice does she hear adults giving children that she calls bs on? 45:40
  • What’s the secret to achieving personal freedom? 48:02

Right click here and save-as to download this episode to your computer.

 

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

SHOW NOTE EXTRAS:

Erin interview by Ronald Couming

Erin’s interview with Nissar Ahamed

Ginger Lapid-Bogda on “The Enneagram in Business”

David Cooperrider on Appreciative Inquiry


Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on CastboxiTunesStitcherSoundcloud, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

achieving the dream

Achieving the Dream – Why One Degree Makes All the Difference

I recently got the opportunity to spend some time with Harrison and Dr. Ping up at Purdue. We had a chance to see a lot of the change that is going on around campus – and… man, there’s a lot!

While we were exploring a bit, we also paid a visit to the Triple XXX Family Restaurant. Whenever someone’s new to the area, that’s one of my go to places because it’s been a Purdue establishment since 1929. In fact, it’s such a local treasure that Guy Fieri visited it back in 2007 for his show Diners, Drive-Ins, and Dives.

achieving the dream

After leaving there, we went to meet up with one of my business mentors – Mike Cassidy – on campus.

As Mike was chatting with us about our plans, we came to a part of the discussion where we were talking about his students and members of the Amplify Hope program.

Something got stuck in my mind about both groups of people. I realized that they were trying to build their dreams without fully having a real plan in place. They’re doing what they’re doing because their emotions are telling them to. (That’s actually one of the things that Mike helps his students with – getting out of their own head and looking at their business objectively.)

There might be a few minor issues they’ve overlooked, but over time those minor bugs can lead to huge problems.

 

Why One Degree Can Make a Huge Difference

These minor issues might not seem like a big deal. I mean, a few minor tweaks going along the way and the problems they might cause can be mitigated, right?

Well, sure.

However, if they’re not taken care of, then we’re looking at problems that might be noticed until it’s too late.

The traditional illustration of this principle is one of distance traveled:

Let’s say you’re going somewhere and you’re off course by just one degree. After one foot, you’ll miss your target by 0.2 inches. Trivial, right? But what about as you get farther out?

 

  • After 100 yards, you’ll be off by 5.2 feet. Not huge, but noticeable.
  • After a mile, you’ll be off by 92.2 feet. One degree is starting to make a difference.
  • After traveling from San Francisco to L.A., you’ll be off by 6 miles.
  • If you were trying to get from San Francisco to Washington, D.C., you’d end up on the other side of Baltimore, 42.6 miles away.
  • Traveling around the globe from Washington, DC, you’d miss by 435 miles and end up in Boston.
  • etc…

 

See what I’m talking about?

In real life, this can mean the difference of creating a business or nonprofit that is sustainable or pursuing a mission that makes someone take a 2nd or 3rd mortgage out on their house.

The key is to not let emotions and the pursuit of passion get in the way of our own success.

 

Delusions of Passion

David Anderson and Mark Nathan spoke in detail about this in their book, The Delusion of Passion: Why Millennials Struggle to Find Success.

In the book they argue that there’s several delusions we Millennials struggle with.

  • Where there is Passion, There is No Pain
  • Where there is Passion, There are No Problems
  • Passion Precedes Total Commitment
  • You Must Be Passionate About the Process
  • Living Passionately Is all About You

When we believe one of these delusions, we’re knocking our navigation off by a degree or more from the very beginning!

 

Action Steps

If you haven’t had the chance to read this book, here’s the link. Also, I’ve had both Mark and David on the podcast to discuss their perspectives a bit further.

I imagine it’d be worth your time to see if any of these perspectives are sabotaging your efforts to get to where you want in your career in life.

entrepreneurial process

4 Phases of the Mission Driven Entrepreneurial Process

When I restarted my own entrepreneurial process 3 years ago, I used Fizzle to help me design a roadmap of what I wanted New Inceptions to be.

Since then, I’ve realized that I was trying to build something that I couldn’t by myself. So, last summer, I started really putting an emphasis on meeting the right kinds of people to help things go bigger faster.

That’s about the time that I started doing more things locally and getting started with Amplify and C317.

Well, fast forward to today, and I have to say, there’s a lot of things I’ve learned along the way. And one of those things is that when you’re talking about scaling a business where you’re making a huge impact, you’re talking about a business that has gone through several stages to get where they’re at.

In this post, I want to share what those phases are so you have an idea of where you’re at.

 

Definition of the Entrepreneurial Process

Traditional Process

So there’s several entrepreneurial processes out there. One is the model that a lot of people know from academia or other traditional sources. It looks a little like this:

I’m not saying that this isn’t correct, but it’s not very functional. It “might” be functional if you’re in the tech entrepreneur space. But in reality, most entrepreneurs don’t focus on these topics today – especially not “Developing a business plan”!

 

Fizzle’s Three Phases

When I was in Fizzle, they had their own entrepreneurial process. It looks like this:

This is a much more practical model. And when you listen to Corbett, Chase, and Steph on their podcast, it does make a lot of sense in why they made it this way.

However, as I’ve been going back into studying other entrepreneurs out there, there seems to be an alternative path to the one above (which, I think is a great plan otherwise I wouldn’t be a proponent of theirs!).

This 4 phase path is one I wanted to share with you guys

The New Inceptions Roadmap

So, New Inceptions – what does that mean? When I first came up with it, I had recently seen the movie Inception. In the movie, we see this world where dreams happen in dreams. And if you’ve heard the podcast or talked to me in person, you might have heard that I feel that my job in life is to pull people out of mental prisons. Whether or not they put themselves there OR they’ve allowed others to put them there, they’re stuck.

So my 4 phase process includes one phase in where the focus is simply getting “unstuck”. I believe that this is is the most foundational phase and I see a lot of entrepreneurs skipping right over it as well as the next one. They start in phase 3, eventually find that they don’t like the work they’re doing or they’re simply not happy, and then have to start something again.

Our goal here is to prevent that from happening to you!

So, just to lay them out – here are the four stages:

  • Phase 1 – Set the Foundation
  • Phase 2 – Personal Mission Development
  • Phase 3 – Product and Service Development with First Customers (Start Becoming the Expert!)
  • Phase 4 – Optimization and Growth

 

Let’s take a little more of a look at them:

 

The 4 Phases of the Mission Driven Entrepreneurial Process

entrepreneurial process

Phase 1: Set the Foundation

You guys know that I’m also a huge fan of Dane Maxwell and Andy Drish’s The Foundation.

When I heard about it back in 2012, it blew me away. Up until that point, I had only really heard of the first process I presented here.

One of the things that The Foundation does a great deal of work in is helping people with their limiting beliefs.

It’s these same limiting beliefs that keep people stuck in their mental prisons.

So in this phase, a new entrepreneur should be essentially taking dumb action. Just getting a feel for what’s out there. What sounds interesting to them? What do they feel like they gravitate towards?

Another thing we need to look at is how do we communicate with ourselves and the world around us. Are we real when need to be with ourselves and others? If not, why not? Do we lump all people into one group or are we aware of the different personalities that are out there?

Also in this phase, we need to focus on moving a external locus of control to one that is a bit more internal.

This is all important stuff that needs to be thought about before we can dive into the next phase.

 

Phase 2: Create Your Personal Mission

In this phase, we’ll be looking at crafting your own personal mission.

This is a vital phase that many entrepreneurs skip over. However, time and time again, I’ve heard those from the top say they would have gotten to the top faster had they taken the time to understand what their work actually meant.

In particular, in this phase we’re looking at discovering our Passions, Purpose, and preferred Process (the 3 P’s) and how that relates to our overall mission. We’ll also be looking at all the options you could put your unique skill set towards.

And we also want to make sure we’re starting to develop our network. But we have to make sure we’re doing it strategically. There’s some key people that we need to be meeting if we want to do extraordinary things. We have to seek those folks out who have been there before.

 

Phase 3: Product and Service Development with First Customers (Start Becoming the Expert!)

Now that we’ve developed a understanding of who we are and the skills that we can bring to the market, it’s time that we actually see if someone would be willing to pay for what we can help them with.

Here’s the thing, though. It’s not about what we THINK we can help them with. It’s about what we KNOW we can help them with. And the only way to find out what we can help them with is by actually ASKING them.

Once you know what they want – how are you going to bring it to them? Are you going to get external funding or are you going to do a presale (hint: if you’re smart, you’ll do a presale before you ever lift a finger creating a service, course, SaaS, or even a physical product).

There’s a lot of moving parts in this phase. However, if you do them in the right sequence, it can be super fun.

 

Phase 4: Optimization and Growth

Once you have your first handful of customers, you’ll need to start thinking about your systems. No business became an empire without having a set way of doing things. The more automated you can make things, the more you can leverage your time… and your TEAM’s time.

So, yes. This is the stage where we start thinking about hiring people to help.

Also, if you haven’t made a website yet, then you’ll want to do that in this phase. Because when you’re marketing to the masses (regardless of how you do it), you have to give them something to go to that’s not controlled by third parties.

 

Action Steps

So, this is a lot to throw at you. And really, it depends on where you’re at in your journey. I’ve known people who were in phase 4 and ended up having to go back to phase 2 to recreate their career. In fact, the last two books I read were all about that – people who were at the “top of the world” came crashing down only to build a less stressful and much more enjoyable life.

So where are you at in your journey? Let me know where you’re starting from and I’ll help you get to the next level.

industry trends

Keeping Up with Industry Trends – Should Businesses be Overly Concerned about Being Trendy?

Many of us struggle with finding content to write about. Especially if we’ve been writing or making content for awhile. As you’ve guys have seen this year, I’ve been writing in this blog since 2010. Since then, I’ve written quite a bit.

I have to admit, there’s times where I wonder if I’m going over the same stuff over and over. And if I am, is it worth it to you guys to go over something I’ve might have talked about not too long ago?

For those of us who are regularly creating content, it’s easy to do this because it’s what we know.

However, there are times where we might feel that we’re not keeping up with the times. That perhaps we’re missing something on this or that social media. Or that, perhaps, social media is where we should be to put our message out there.

Is that really the case? Let’s look at this a bit closer.

 

It’s All About Your List

When it comes to having a successful online business (or any business for that matter) is having a list of people who like what you’re about and could be a potential customer.

So, it’d make sense that the longer your list is, the more income you could possibly make when you release a new product.

This is true. And in fact, that’s the real power of Facebook and other social media platforms. Businesses of any size can “rent” parts of Facebook’s list (their users) by paying for ads. Or, as an alternative, if you don’t have a budget to spend on ads, you can spend more time by making a Facebook group.The more activity you have in your group, the more Facebook will share your group with its users. The more users you have in your group, the more you’ll be able to market to them.

But there’s a catch. You’re still using Facebook’s list.

And really, you need to own your own list. And still to this day, as I said in a recent interview, the best way of doing that is owning your own website and building a list of emails.

 

If You’re Not Trendy Can You Still Be Successful?

Now at this point, you might be thinking about that old saying “What brought you here, won’t get you to there.” Meaning, can my bread and butter – whatever you’re good at – can it take you to the next level?

The short answer is that it can – but not the way you’re currently doing it. What you’re offering people or however your servicing them, it should stay the same. If you want to scale, the way to do that is by changing your process.

However, don’t mistake this for new products or new services. Sure, you can get new customers by offering new things that are more trendy. BUT, that’s not what attracted your original customers.

What do your original customers want and are they still getting it? Ask yourself how can you service them better?

 

McDonald’s Attempt to Stay Trendy

Let’s take McDonald’s for example.

McDonald’s has a process that we’re familiar with. Every store has the same process. If you watched the movie “The Founder”, you’ll know that what Ray Kroc did to make McDonald’s better wasn’t by just toying around with the menu, it was by how he was able to scale the company. He offered the same thing at every store and that brought them loyalty.

That model worked for decades – until people started realizing what they were eating and wanted to eat better.

Now, McDonald’s realized that people wanted healthier alternatives. So they started offering all kinds of different products to cater to the healthy consumer. Their menu got larger and larger until in 2013 or so, not only could you order your regular burger, but you could order a fairly large chicken wrap.

The problem is, though, that these healthier alternatives that McDonald’s was trying… they weren’t improving their revenue. In fact, I’m guessing they were losing money with this bloated menu. Because it wasn’t too long that they got a new CEO and the menu was scaled back to a more basic selection.

They decided to cater to WHO got them there in the first place.

And one of the biggest ways they did this was by expanding the times in which they offered breakfast food.

That said, here we are in 2018 and I’d pretty much say that McDonald’s menu is about the same as it was when I was growing up. That’s why they’re still in business – not because of all the healthy alternatives they were starting to offer.

 

Social Media is Designed to be Addictive

Something else I want to point out is that social media is designed to keep you interacting with it. When I was in Honduras in January, I didn’t have a reliable internet connection. So I had just enough time to get me off of Facebook. Sure, there was a couple of times a day where I connected, but for entertainment – I read. And in fact, I read a good book you’re probably all aware of by now (Meaningful Work).

Unfortunately, that hasn’t helped me be the best steward when it comes to the Junto Facebook group. I still think that people get more fulfillment out of working their personal mission – but at the same time, they need to be actually working on it. On one hand, I don’t want to be the reason they spend all their time on Facebook, on the other hand if I didn’t care about that, the group might be growing at a more steady rate.

So, right now to get back on the horse with the Junto, I’m going to schedule time for me to actually be present on there and post. Because really, I’ve just stopped using social media altogether recently. It’s a great feeling, but I need to make sure I’m connected and connecting still too. So yeah, be it a half an hour or an hour, I’ll create a little time in order to do stuff in the group and create buzz in other groups.

 

Action Steps

So trends. Sure, they can be useful in creating more customers. But if you’re already a successful entrepreneur, stay with what you know works. Identify who those raving fans are and figure out how you can serve them better.

Are trends something that you can ignore all together? Probably not. Carve out a day once a week or once a month where you can explore to see what’s popular out there – where you can experiment in growing your business. Not only will you see more opportunities this way, but you’ll also be helping yourself avoid burnout!

As usual, let me know what you think below. How do you utilize trends in your work?