collaborative teamwork

Pat Flynn – The Power of Collaborative Teamwork for the Entrepreneur: From Solopreneur to SPI Media and Beyond (AoL 200)

In the last session, I brought up the books Key Person of Influence and OverSubscribed both written by Daniel Priestley and one thing that these books have made is that the dream of the solopreneur is a pipedream. In fact, as a business owner, we need to seek collaborative teamwork as soon as possible.

And, as I’ve been telling people in my day to day life, I think these books are as vital to someone’s success as an entrepreneur as Rich Dad, Poor Dad and The E-Myth Revisited are. Sure, you can go without reading any of these books… but I highly suggest you don’t pass them over.

For the longest time, today’s guest might have been considered the Ultimate Warrior of Solopreneurship. In fact, for much of its history, Smart Passive Income (SPI) featured Pat Flynn as the Crash Test Dummy of Online Business. And if he could start a six figure passive income business on his own, anyone could.

But here’s the thing. For several years now, he’s been part of a team. Sure, he’s been the head of creative at SPI, but he’s been part of a team.

And I have to admit, when that transition happened out of the blue, I (and I’m sure plenty of others) felt left behind.

But as you’ll hear, when he joined forces with Matt Garland and his team, things completely changed. The power of collaborative teamwork began changing his business and his life.

Listen in as Veronica and I hear about his Pat his journey of leaving the legend of the great solopreneur behind to join his own team of Avengers.

I think it’s a lesson we all have to hear moving forward.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • If Pat was the main protagonist of a Disney movie, how would it start? 13:42
  • What made Pat finally start his podcast? 18:39
  • What factors does Pat believe give his show staying power? 21:34
  • When it comes to SPI, who is Jess and how did her getting involved with the brand open doors to what it is today? 24:34
  • What were the indicators that it was time to start growing the SPI team? 27:36
  • How did Pat meet Matt Garland originally? 31:09
  • What tactics does SPI use to keep everyone working in their strengths? 35:01
  • What were some of the takeaways Pat had after doing the Income Stream daily for an entire year? 37:17
  • After doing the Income Stream for a year, does he prefer podcasting or the live stream? 40:39
  • How can someone realize when the business is ready for the solopreneur to take a step back? 42:37
  • How do you know it’s time to embrace collaborative teamwork? 45:54
  • Where does Pat see entrepreneurship after the pandemic and what does he want to do more of? 48:49
  • Who are Pat’s top 3 influential people who have helped him get to where he’s at today? 53:37
  • Who would cause Pat to be starstruck if he had the chance to interview them? 54:20
  • What’s the biggest plot twist Pat has seen in his professional life? 55:50
  • If Pat was sent back to January 1st 1990, what would he do to prepare? 59:40
  • How can someone be a difference maker in their community? 1:01:57

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

Pat Online: SPI, Personal Website, Facebook, LinkedIn, Twitter, Instagram, YouTube
Cohost: Veronica Kirin
Powered By: SPI Pro
Pat’s 100th episode
Cliff Ravenscraft
SPI 115 – Jess comes on to the scene of SPI
Adam Baker – Man vs Debt
Bonusly
Clockwork – Mike Michalowicz
Decisive – Chip and Dan Heath
Ramit Sethi
Michael Hyatt
The Social Dilemma

Right click here and save-as to download this episode to your computer.

SHOW NOTE EXTRAS:

How to Build a Blog in 4 Minutes:

What Pat Learned in 10 Years of SPI:

Pat’s Kids See his Book in a Bookstore

365 Minutes of the Income Stream on Day 365


Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on CastboxiTunesStitcherPodBean, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

finding inner peace

Kira Leskew – Taking a Step Back to See the Big Picture: Finding Inner Peace in a World of Chronic Hustle and Burnout (AoL 199)

A couple of books I’ve been reading recently are essentially about finding inner peace as a business owner. One is called Key Person of Influence, and the other is called OverSubscribed both by Daniel Priestley. One’s about becoming someone who creates opportunities in life through relationships while the other is about making you and your brand something so desired that there’s a waiting list. How are they about inner peace? Well, both of them are books essentially about anti-hustle. They’re books about working smarter, not harder. (They’re also both available on Scribed).

So many of us are used to working harder in our lives that we forget the price that we pay to do so.

I know I have. And I’ve realized that pushing the capacity of myself wasn’t really getting me further along. In fact, it was ruining not only my relationships but also my own physical wellbeing.

I first started on this path of discovery when I met this session’s guest, Kira Leskew in the summer of 2020. And while I was still trying to figure out what my next steps were, I was also trying to carry on all the other things that I was already doing.

After working with her for a few months to learn about Pranayama last fall, I have continued to use it and other tools to get the weight of the world off my shoulders.

I’ve realized (and I continue to realize) people who get to where many of us want to be – they don’t overwork themselves. In fact, according to Key Person of Influence, they do just the opposite.

In this episode, and as we close out season 5, I wanted to have Kira on to share with you some of the insight I’ve learned during this Pandemic stricken year. It really did allow me to slow down so I could speed up.

Listen in as she shares with us some of her thoughts on anti-hustle, being present, and keeping yourself from burning out.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • How did Kira get into teaching others about meditation? 14:03
  • What was the critical moment that made Kira consider meditation? 15:32
  • How did she realize that others would be interested in the same realizations she’s had? 20:25
  • A lot of times, business owners find themselves in the weeds of the business. How can they raise themselves up to see the bigger picture more frequently? 27:31
  • For people who have problems actually getting into meditation, what would Kira recommend to people to finally make it happen? 30:37
  • How is she addressing all the burnout that’s going on due to the pandemic? 36:01
  • How can business leaders who feel pulled in many directions be able to reset themselves? 39:30
  • What’s Kira excited about in the coming year? 47:31
  • Who are three influencers who helped Kira get to where she’s at today? 49:18
  • If she could ask anyone living or dead a question, who and what would it be? 50:09
  • What’s something Kira thinks is going to affect entrepreneurship in the future she’s excited about? 51:08
  • In the last 5 years, what new belief, behavior, or habit has most improved Kira’s life? 51:35
  • What’s it mean to live a life of abundance? 53:43

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

Kira Online: Website, Facebook, LinkedIn, Twitter, YouTube
Cohost: Veronica Kirin
Powered By: Groove Digital
Brushfire Marketing
Tim Cook announces Apple’s focus on Wellness
Maria Gonzales
Morrnah Nalamaku Simeona
Prahamahansa Yogananda

Right click here and save-as to download this episode to your computer.

SHOW NOTE EXTRAS:

Maria Gonzalez Interviews Kira:

Midlife Crisis Paradigm Changing:

Pranayama – Breathing to Calm (Neutralize energy)

Determine if you have Burnout in 2 Minutes


Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on CastboxiTunesStitcherPodBean, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

young professional

Emily Mishler – Perspective for the Young Professional: Why Authenticity Wins when Building Your Network (AoL 190)

As we’re quickly hurtling towards 2021, many a young professional is finding it harder and harder to sync into the “real world” once they’re out of college. For me, it’s been over 10 years since I got out. And it took me quite awhile to get my bearings. I can only imagine what it’s like now as the world is changing faster and faster outside the ivory tower of academia.

Personally, I think 2020 has been a wake up call in more ways than one. Sure, we’ve been talking about pivoting all year since the virus officially dropped. But one thing we haven’t discussed is the need for better networking skills.

For yours truly, I struggled with this for awhile when I got out of school. In fact, I wasn’t all that great at it even when I started this podcast. However, it was through the podcast, that I have been able to build my networking skills. It’s definitely not the same perspective I have on the art as I did when I first entered into the “real world”. It would have been nice to have been taught some of the stuff you’ll learn in today’s conversation in school.

So, if you’re a young professional, entering the workforce, or have an expendable entry level position, what can you do to hedge your bets? Well, I think a great start is to look at someone like Emily Mishler as a fine example of how to get yourself out there.

Listen in as Andy and I find out how she’s been able to reach the professional level she has as a late 20-something.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

How was Emily able to be as productive as she was during her college years? 11:08
How can a young professional leverage their network to build something they’ll be really proud of? 15:44
What are some common misconceptions that younger people have about networking? 18:37
If someone wants to begin networking, what would Emily recommend as a starting strategy? 23:03
What advice would Emily have for those who have multiple passions and is having a hard time focusing on single passion because they feel if they focus on one that it will be on the expense of the others? 29:11
How has Emily been able to pivot in 2020? 31:46
What is Emily’s favorite opening line for networking? 35:12
Which one book, one film, and one song would Emily add to the national curriculum? 36:06
What has she been learning about recently that she’s super excited to implement? 36:36
Is there something specific that each high school student must know? 37:49
What’s it mean to live a life of abundance? 38:29

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

Right click here and save-as to download this episode to your computer.

SHOW NOTE EXTRAS:

Emily Featured as Miss Purdue

Emily’s Interview on the Grow Stack Drive (GSD) Podcast with Ken Joslin

Jas and Jo Interview Emily and learn more about Curiosity and her children’s book series

Emily Discusses the Creative Society


Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on CastboxiTunesStitcherPodBean, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

business team

Dirk van Reenen – A Great Challenge Means Great Opportunity – How to Build a Pivot Ready Business Team from Day 1 (AoL 180)

For a lot of business owners, the pandemic has cost them their livelihood. For example, Yelp! recently shared that 55% of the businesses using their platform which closed down due to the pandemic aren’t coming back. What’s a business team to do when you’re looking at those kinds of numbers? How can you avoid having to close down?

The answer, I believe, is all about being able to make a pivot. And this is something we’ve been discussing in great detail on the show.

Unfortunately, for some business teams, pivoting might not be too obvious. Sure, curb service and delivery for some restaurants makes sense, but what if your restaurant wasn’t so much a restaurant, but a bar? What if you’re reliant on a market that’s not doing so great right now such as realty?

Today’s guest, Dirk van Reenen, excels at helping teams focus on the foundations of business and how they scale their businesses in ways that they might not have noticed before. In fact, with the future looking like things will be changing faster and faster, it’s important that all businesses know how to quickly pivot.

So what does that look like? Well, the first thing is all about building the right team – and that’s where today’s conversation takes us.

Listen in as Andy and I learn more about Dirk’s business BERGflow and how it might benefit those of us going through or preparing to go through a hard time.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • What’s the path that Dirk followed to eventually starting BERGFlow? 9:45
  • Where did the name BERGFlow come from? 15:20
  • What are some things people need to consider when building a team as a solopreneur? 20:24
  • What challenges does remote work give to a group who’s forming into an effective team? 26:50
  • If a leader finds themselves in a situation where there’s trust issue in the team, how can they get back some of the control in their group? 32:02
  • According to Dirk, what’s the importance of a business team building something worthwhile? 38:54
  • What kind of things is Dirk looking forward to as we move into a different world post-pandemic? 45:40
  • What’s the best advice he’s ever received? 51:40
  • Which three books does he gift or tell others about? 52:11
  • What’s the smallest decision he’s made that has had the largest impact in his life? 54:22
  • What’s one thing all high school students must know? 59:01
  • What’s the secret to achieving personal freedom? 1:01:41

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

Dirk Online: Website, Facebook, LinkedIn, Instagram, YouTube
Cohost: Andy Dix
Powered By: Kennected
Documentary – Happy – (Flow in BERGfow comes from this documentary)
Rocketfuel – Visionary / Operator (or Integrator) relationship
David Osborn- Dirk’s Mentor
e-myth revisited
Chris Tuff AoL Interview
Think and Grow Rich
The Fish that Ate the Whale
The Road Less Stupid – Keith Cunningham
Loving What Is – Byron Katie

Right click here and save-as to download this episode to your computer.

SHOW NOTE EXTRAS:

How to Navigate the Early Stages of Shift

Adapting to the Shift

Where is the Bottom of This?

What are you doing to Pivot and Move Forward?


Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on CastboxiTunesStitcherPodBean, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

business marketing

Devin Johnson – Automated Business Marketing the Right Way: Why Leading with Relationships is Ideal When Making Sales (AoL 171)

Business marketing online is still a bit of a mystery to many business owners. Especially when it comes to LinkedIn.

In the past, we’ve had interviews with LinkedIn marketing experts Myr Bacun and AJ Wilcox about building groups and advertising on the platform.

Those are great and cool strategies on their own, and I know they work. But it seems that whenever I go to LinkedIn, I’m always being blasted by 3 to 5 messages saying “Hey, nice to connect! Seems we know similar people. Do you need help with…?”

Have you felt that way?

As this session’s guest, Devin Johnson puts it, it’s simply not the way to do long term business. You lead with relationship first.

So in this interview, we’ll learn how Devin and his company Kennected are righting the ship when it comes to making meaningful connections online.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • What were the early years like of being an entrepreneur for Devin? 11:59
  • How’d Devin eventually get into marketing? 16:22
  • How did it occur to him he could create a program to do things he found himself repeating in his marketing? 22:45
  • What are some of Devin’s do’s and don’ts when it comes to marketing? 28:28
  • If he knew what he knows now when he first started, what would he have done differently? 33:11
  • What’s on the horizon for Devin? 34:11
  • Who are his top 3 favorite influencers? 37:55
  • What’s a documentary that people should check out? 39:18
  • What is something he’s become good at saying no to? 39:58
  • Is there something under $100 that has changed Devin’s life? 42:41
  • What’s the secret to achieving personal freedom? 44:37

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

Right click here and save-as to download this episode to your computer.

SHOW NOTE EXTRAS:

Intro to Using Kennected to Grow Your Business w/ CMO Elliot Drake

Kennected Training Video with Elliot

Andy Mork shares his Experience using Kennected

Zack Hesterberg Shares his Experience with Kennected


Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on CastboxiTunesStitcherPodBean, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

passive income streams

Popular Passive Income Streams in Modern Business

Passive Income is a topic that many still struggle with today in 2019. And, I have to admit, while I understand why people aren’t too familiar with the concept, it still kind of blows my mind. Personally, I think it’s been 18 years since I first read Robert Kiyosaki’s Rich Dad, Poor Dad and his second book, Rich Dad’s Cashflow Quadrant. Since then I’ve picked up the basics of developing passive income streams and understanding how it all works. In this post, we’re going to explore the top 8 methods of developing passive income.

Yes, it’s really that simple!

I Quadrant Opportunities

If you’re familiar with Robert Kiyosaki’s work, you’ll recognize his company, Rich Dad, Poor Dad. Robert himself is a fan of all passive income opportunities, however, when he originally wrote his first book, his experience was via Real Estate Investing (REI) and Traditional Investing through Stocks, Bonds, 401k’s, Mutual Funds, etc.

Real Estate Investing (REI)

REI is probably one of the most well represented options out there. However, when most people think of REI, they believe that they can’t get in the game. In fact, I remember starting to read Robert’s book Rich Dad’s Guide to Investing when I was in college and thinking “When I get a real income when I’m out of college, this will be how I make my fortune!”

While I still haven’t gone that route, it’s definitely something I see myself eventually getting into.

If this is a track you might be interested in, I’ve had several REI success stories on the show:

Chris Prefontaine (AoL 155)

Damion Lupo (AoL 125)

Kevin Bupp (AoL 124)

Whitney Nicely (AoL 123)

Traditional Investing

Outside of REI, when most people think of passive income, they think of making money through stocks, bonds, and mutual funds. 401k’s fit in this area as well.


While this isn’t necessarily a bad topic to think about, I will say that if you do the math, it takes about $1.25M to be invested in various assets to yield a comfortable $50k+ per year income.

Thing is, most people won’t ever smell that kind of lump sum amount in their career working a day job. However, there are tactics you can use to save a little bit here and there to eventually make that work out. Fortunately, you can read material by folks like Dave Ramsey to make this more of a reality than a dream.

Also, if this is an arena you’d want to play in, I’d also recommend checking out Tony Robbins’ book Money: Master the Game

B Quadrant Opportunities

If you’re already in the S Quadrant, you should definitely look at the B Quadrant!

In the I Quadrant, we’re mainly focused on making our money work for us to make more money. However, again, not everyone has access to that seed money to get up and running. So what’s one to do if they want to get in the passive income game?

They should totally look at the B Quadrant. The B standing for Big Business or Business Systems. These terms can be used interchangeably because you can’t have a big business without harnessing the power of business systems.

What’s great about the B Quadrant is that it’s the scaled up version of the S Quadrant. The main difference being that while in the S Quadrant you’re capped by the activity you can put in yourself, in the B Quadrant you can grow your business through fractal patterns or fractals. If you’re unfamiliar with fractals, a basic example is a tree in a forest. A tree has a trunk, limbs, branches, and twigs. They all are formed using a pattern of nodes and branches. Depending on the type of tree, however, the pattern might keep going. 

Most trees have a tap root that counterbalances the tree and keeps it in the ground. When the tree is growing, a lot of energy is put into creating that tap root.

However, Giant Sequoia trees have a network of roots that support the entire forest like a mesh. Sure, a tree can grow by itself and support itself, but Sequoias, being the largest trees in existence have evolved to support each other in this network. The trees themselves act as the nodes, while the roots act as the branches. 

So simply saying when it comes to fractals, the larger the network, the more potential for growth.

Traditional “Tried and True” Opportunities

The B Quadrant isn’t anything new. In fact, you probably already know of examples of people who are successful in this quadrant.

Insurance

As long as there’s been insurance, there’s been agencies. And insurance has been around a pretty long time.

When someone takes the leap from being an agent and starting their own insurance agency, then they’re taking a step into the world of the B Quadrant. Those agencies can continue to grow to a point where they train other agents and agencies. At this point they become a Field Marketing Organization (FMO). Their most basic role is to offer insurance products, services and possibly training to insurance agents or agencies.

An example of one here in Indiana is Gordon Marketing.

Franchising

Using the same idea as an insurance FMO, a business can eventually grow to the point where they franchise the model of their business.

Like insurance, the idea of franchising goes way back to the Middle Ages. However, the franchising that we’re aware of today didn’t really start until after World War II.

Of course, one of the most well known franchises is McDonald’s. And luckily for us, a movie was released about the man who built the franchise. The Founder is the story of Ray Kroc and his journey to create the business that we know today.

It’s easy to see that this method of creating passive income works. There’s more franchises today than ever! In fact, there’s so many suburbs of one city resemble those of another city.

Personal Franchising

When it comes to franchising, you can do it one of two ways. The first is the more familiar route we just talked about. However, one issue with this method is that it can take quite a bit of startup capital.

Most people don’t have a spare $10k+ just sitting around.

So they participate in the age old tradition of direct sales. Direct sales is defined as “The direct personal presentation, demonstration, and sale of products and services to consumers, usually in their homes or at their jobs.” With that kind of definition, you could say that just about any kind of sales outside of a traditional store or place of business is a form of direct sales.

Many direct sales companies today allow their sales associates or Independent Business Owners to sponsor other people to do what they do. One of the oldest companies that is set up to do specifically this is Amway. In fact, the reason  Amway was created, was so that anyone could have the capability to start their own business. At the same time, they’d also have the support from those who sponsored them as well as the company itself. 

If you’d want to know more about this form of direct sales, often referred to as multi-level marketing, you can check out our friend Robert Kiyosaki has to say on the subject. Interestingly, it’s how he met his wife Kim!

Like Robert, I highly recommend checking out this path if you’re stuck in the E Quadrant and want to quickly move to the B. Or even if you’re in the S Quadrant and don’t have enough to pursue the other options we’ve talked about so far.

Here’s a couple of folks I’ve had on the show who are experts in Direct Sales:

Mark Nathan (AoL 23)

Jeff Gamble (AoL 156)

Cyndi Walter (AoL 163)

George Campbell & Jim Packard (AoL 193)

Licensing

I’d be admiss if I didn’t cover the topic of licensing and what that means. Basically, it’s the sharing of Intellectual Property (IP) from one company (company A) to another (company B) in agreement that if the company B uses the company A’s IP, company A gets a commission. While it is similar to franchising, franchises differ in that they are in charge of how company B is actually ran. In licensing, while company A might have recommendations and regulations set, it’s pretty much left to company B to work out their own systems of operation.

As an owner of America Multi-Sport, I’ve had first hand experience to see how this can work out. While on the surface it might seem like a great idea since you’re skipping over some pretty hefty fees to actually make a franchise, there’s a good chance you’re going to fall behind. Since your licensees don’t have to operate to a certain standard, it leaves a lot of room for interpretation. Just with us, we’ve had a handful of licensees come and go in the last couple of years simply because they couldn’t do what we recommended to them.

However, just because it hasn’t been overly successful with us doesn’t mean it can’t be successful. The NFL got started the same way. Even though it’s had its ups and downs,  it’s celebrating 100 seasons!

Internet Powered Opportunities

Now that we’ve covered forms of opportunities that have been around 100 years or more, let’s look at a few things that have popped up in the last 20 due to the advent of the internet.

Scaled S Quadrant Work

If you’re more familiar with the podcast, you know that a number of the guests are simply people who have taken their service to the next level. They’ve found their Ikigai and have used technology to build a lifestyle that they’re proud of. Of the numerous hats I wear as an entrepreneur, one is helping people take their solopreneur business and scaling it through technology if they haven’t done so themselves. 

Of course, there’s different ways to capitalize on technology. You can become a digital nomad where the only work you do is through your laptop as you travel the world. Or you can start a brick and mortar agency that offers a service which can be executed online. Or perhaps you already have an agency and you’re up to your eyeballs in work and need help with all the work that’s coming your way.

There’s ways to do all of this. It really depends on what you want to do. Of course if you’d like help with this, shoot me an email. I’d love to help you get to the next level.

Affiliate Marketing

The internet has brought on another form of direct sales called e-Commerce or internet marketing. Today, most of us no longer go to places of business and buy something on the spot. We opt to do our shopping from the comfort of our own home.

Lots of online business owners get their start in internet marketing by pedaling other company’s products or services. Most of the reviews that you see on YouTube, have an affiliate link in their description that you can buy the product through them and they get a commission. 

In fact, Pat Flynn did pretty much this for years. However, as his platform grew, so did his need to create his own online products.

Influencer Marketing

When I first learned of Pat, I also learned of Brendon Burchard and his course called Expert’s Academy. Today I think he’s called it the Influencer Academy because more people are familiar with that term on Instagram.

The idea of Influencer Marketing is pretty straight forward. If you have an engaged audience, you have a list of potential buyers. The bigger the audience, the more potential buyers.

You make a product specifically designed for that audience, and there’s a good chance they’re going to buy from you. Why? Because of your influence on them through that engagement!

Typically speaking, those products take the form of digital products like courses and eBooks. That said, it’s not uncommon to see books, audios, and videos released by people in this arena.

Anyway, here’s the catch. It’s important that we never confuse three things. 

  • Don’t confuse your platform with your income. 
  • Don’t confuse your income with your career.

When people are getting started in the online entrepreneur space, many times they believe that they need to become an influencer way before they’re successful in making income. Problem is, you can’t really be an influencer unless you have some form of success in your career. They’re putting their platform ahead of their income.

To correct this, we need to learn how to separate the idea of these two. Sure your income will be multiplied as you become an influencer, but if you don’t have any income, you’re essentially multiplying by 0. 

So the next time you hear the phrase “become the next influencer” and think it’s a great idea, make sure that you already have a proven business based on the material that you want to help the masses with.

SaaS Platform

Finally, the last option I’ll mention because it’s the last category I’m personally familiar with is building a Software as a Service (SaaS) Platform. Now, doing this is just like building any other kind of business. You have to start small and in a well defined niche.

What I learned from Dane Maxwell (AoL 56) and his program called The Foundation is that if you’re creating something from scratch, you really need to do your homework up front. Find out what the people really want.

However, because it’s a product and not a service, you’re going to have to learn how to do a little bit of pre-selling the concept. Especially if you’re creating it without using your own funds. Why? Because hopefully, you’re going to hire someone to do the programming for you! 

Once you have the online tool built with the help and funding of your “champions” and early users, then you can market it and build your influencer platform like any other online business.

Action Steps

So, lots of information here! 

Hope that it provides some value and gives you a bit of clarity.

Again, if you haven’t, I really recommend getting started with reading Rich Dad, Poor Dad and the Cashflow Quadrant. Everyone should be financially literate and these are great starting manuals on passive income. 

From there, feel free to connect with me. We can do a strategy session based on where you’re at and what your needs are.

personal effectiveness

Interpersonal Effectiveness – One of Four Important Topics Not Taught in School

When I first started New Inceptions, I had a ton of ideas of what I could help people with. At the time, I had learned so much during my time in LTD that I thought that it would benefit others that didn’t have the opportunity. One of the biggest things that I started learning about at the time, was how to increase my interpersonal effectiveness. 

All the way up through grad school, I always struggled to convey my ideas and build emotional connections with my peers. Many times, I felt like the odd guy out. Of course, a large part of that was that I grew up an only child. And as any only child can tell you, we learn to amuse ourselves in our own time.

So while I had friends in school who were a lot like me, I felt it hard to connect with people who weren’t. In fact, in high school, I remember getting incredibly anxious as I tried to engage with popular people.

I simply didn’t realize that there were all these self development books out there that could have helped me understand how to connect with others better.

In this post, we’re going to look at some of the things that we can get better at when it comes to Interpersonal Effectiveness.

What is Interpersonal Effectiveness?

There’s a lot of topics that aren’t taught in school these days. Even more so today than when I was going through junior high through high school. For example, I remember taking both home economics and shop classes. Heck, I actually got credit to learn how to drive a car.

Today, those types of classes simply aren’t available to your typical high schooler. Instead, most high schools are focused on teaching for their state’s standards test. And while this might be a metric to measure a students hard skills, their soft skills are left behind.

Interpersonal effectiveness refers to the skills which help us to:

  • Attend to relationships
  • Balance priorities versus demands
  • Balance the ‘wants’ and ‘shoulds’
  • Build a sense of mastery and self-respect

And wow, I have to admit there are a ton of skills that fit this description.

Skills to Help You Be More Effective with Others

So let’s take a look of this grocery list of skills. Here’s a list that comes to mind in no particular order:

  • General Communication and Conversation
  • Emotional Intelligence
  • Civic Awareness (Government, Religion, Law, Volunteerism, Philanthropy, etc.)
  • Negotiation
  • Intimate Relationship Building
  • Digital Etiquette (including Social Media Safety)
  • Manners
  • Sales
  • Finding a Job
  • Marriage / Family Dynamics
  • Leadership
  • Networking
  • Entrepreneurship

Wow – just wow. Right? I mean, if you’ve been out of academia for any period of time, you probably realize how important many of these skills are. 

Personally, the two that have made the biggest impact in my life up to this point are emotional intelligence and entrepreneurship. 

As I mentioned, growing up I had no idea that others had different personalities and motivators. I didn’t even really understand what I should do when someone gave me a compliment. I was sooo totally awkward!

As I’ve learned more and more about entrepreneurship, I’ve realized a couple of things. First, and foremost, is that it’s what makes the US amazing. When done right, nothing beats the free market system. Another thing I’ve realized is that most of these skills actually play a role in some way or another. For example, if you’re a better leader, you’re a better business owner. Or, as another example, if you’re good at negotiation, you might be able to get more for less.

Action Steps

Anyway, I just wanted to point out some of these skills out as we continue going down this journey of life.

Personally for me, I feel I need to master sales and negotiation a bit more. Luckily, there’s all kinds of resources out there.

What are some skills you’ve already been developing? What are the ones that make you think “Oh, I should probably work on that a bit more…”? Do a bit of an inventory for yourself and list what you would like to know more about.

However, it doesn’t stop there. Other topics that aren’t discussed in school include Mindset (how you talk to yourself), Financial Literacy, and what I call “Ikigai Maximization”. We’ll be sure to go over some of these topics in the future as well!