hospitality consulting

Mike Thorp – Less Talk and More Creation! – How Saying No to Gary Vaynerchuk Helped Launch a Hospitality Consulting Business (AoL 114)

There’s a reason that many businesses fail in the first several years of business.

Of course, finances might play a part in that. But I think that even having a revenue problem is the sign of a deeper issue.

The issue is simply that business ownership doesn’t necessarily make one a great leader.

And without the ability to paint a vision and help employees see what’s going on, of course a company is going to fold.

Today’s guest, Mike Thorp, helps restaurants with this problem. He says that what he does for his clients is a combination of Hell’s Kitchen and The Profit. He loves what he’s doing, as you’ll find out.

But doing his own thing – it came at a cost. As creatives, we find out that to create our consumption must go down. And sometimes, we have to cut it out completely.

That’s exactly what Mike had to do with Gary V.

So in today’s chat, we’ll hear all about what Mike brings to the table with his business, but we’ll also learn what motivated Mike to pull the plug on Gary.

Enjoy!

 

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • How’d Mike get started in the restaurant industry? 9:43
  • How does Mike view leadership and culture in the restaurant industry? 15:16
  • What’s an important role he sees his company doing for local students? 22:02
  • Does he only work with local businesses around Grand Rapids? 26:53
  • What was his transition like going from corporate work to consulting? 30:43
  • What does Mike wake up for in the morning? 34:18
  • What lead Mike to write his viral post on Medium? 42:28
  • Why do so many people have trouble leaving the consumer mindset to becoming a creative? 50:37
  • What are some of the things Mike’s looking forward to? 52:39
  • What are his three top favorite books? 54:50
  • What’s a fact from today that would blow the mind from someone ten years ago.? 56:41
  • Smallest decision he’s made that’s made the largest impact? 57:08
  • What’s a life skill that he’s amazed people lack? 58:44
  • How can someone be a difference maker in their community? 1:01:44

Right click here and save-as to download this episode to your computer.

 

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

 

SHOW NOTE EXTRAS:

Last Video You Have to Watch:

Cy Wakeman on The #AskGaryVee Show:

Danny Meyer – The Convergence of Casual and Fine:

Michael Shafer reviews the Oz Principle:

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on iTunesStitcherSoundcloud, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

places of interest

10 Ways to Find Places of Interest In Your Own Backyard

When I was growing up, I lived in a small town in the middle of flyover country. (I wouldn’t be until later that I even knew that the Midwest was called that.) One of my biggest goals in high school was to go out and see the world. This interest, I’m pretty sure stemmed from watching way too much Discovery Channel over the years.

That, and well, mom was an art teacher. And she loved teaching art from around the world.

It just seemed like something I was always going to do.

Then college hit and I ended up telling myself that if I wanted to graduate on time, I need to book it. Traveling abroad, for the foreseeable future, was not in my cards.

Even though that was the case, I did do a fair share of domestic traveling during the long college summers. When I wasn’t taking a summer class, you could find me making road trips to all kinds of places east of the Mississippi.

Sure, that might not sound like a lot compared to other online entrepreneurs, but here’s the thing. I feel like I appreciate more of what we have in our own backyards a little more than others might.

I don’t feel like I need to leave the country to get the same benefits they do.

Heck, there are still places here in the Midwest that are on my list to check out!

That being the case and it being a new year, I thought I’d share with you guys some of my favorite ways to engage more with your own hometown or places that aren’t so far away.

That way you still get some of the benefits of traveling, but don’t have to go out of the country!

 

1. Pick up Travel Guides and Local Magazines for Nearby Destinations 

This is probably one of my go to cheats in finding interesting things to do when I’m traveling around Indiana. When I was working at AMS daily back in 2014, we found ourselves going to various towns around Indiana as part of our whirlwind tour of events. When I was at those towns, I made sure that I got travel brochures while I was there to find out more about them.

Now some of my favorite towns in Indiana are those that might not seem too special if you’re just traveling through. Towns like Richmond, New Castle, and Noblesville are much higher on my list today.

Another thought, if you’re into museum exhibits, check to see what’s coming up in your city and cities that are within a day trip. Some of the best exhibits I’ve seen have been in Chicago, Dayton, and Columbus, Ohio.

2. Seek out Free Activities: Festivals, Art Shows, etc.

One of my favorite activities to take part in during mid summer to early fall is to attend festivals throughout Michigan and Indiana.

For example, in Traverse City, MI they have the National Cherry Festival. Many people who tell you that they’ve been to Traverse City is because of this festival. While I’ve never been, I know it’s a great time.

That said, there are tons of other festivals that are going on around the area at this time due to the harvest period. One of these festivals is called the Venetian Festival which takes place in the town that I’d visit my great aunt in yearly – Charlevoix.

If you like fireworks and being up close to them when they’re going off, their Friday night display could possibly be one of the best shows you’ve ever seen!

After that, I always make it a point to go to Indiana festivals including the Johnny Appleseed Festival, James Dean Festival, and any others that might be happening in Indy. Many these festivals have tons of artisans selling their wares – so festivals make great places to find one of a kind gifts.

Not in the Michiana area? Check and see what kind of festivals are in your area!

3. Let your Phone Guide You

Some of my favorite apps help me discover towns (and cheap gas) I’m traveling through. If you haven’t added them to your phone yet, check out these out:

 

Gas Buddy

One of the first apps I downloaded when I got my first Android back in 2010. It’s changed a bit since then, but still pretty useful if you like shaving a few bucks off your fillup.

During my quick detours off the interstate, I might find myself traveling a few miles to get to where I’m going. During that time, the area might catch my eye for future exploration. This is especially true in Indy when a quick drop off of i-465 might lead me to discover a new store.

 

Yelp

Tired of the same ol’ cuisine? Maybe want to see if there’s any new stores in your area? This is a classic app that I’ve been a fan of over the years. Those that take the time to review on here are usually very transparent, so what you see in the reviews of a place is probably right. You can’t say that all the time for Google Reviews.

 

FieldTrip

Perhaps you’re the type that while you’re driving down the road, you don’t mind a notification that suggests you might like a certain landmark that’s a mile or two off this upcoming exit. Or maybe you’re staying with some extended relatives and want to make yourself your own tour guide of the area?

If either of these seem plausible, you’ll love this app.

Side note: If you live near or in Virginia and you haven’t witnessed the Natural Bridge – you have to go check it out and many of the caves in the area.

 

4. Wander until Your Curiosity Piques!

When I was in high school, there was a popular activity called “Cruisin’” that many of us took part in. If you’re not familiar with the term, It’s basically when you’d aimlessly cruise up and down a certain main stretch on a given evening and eventually bump into friends from school. Then, depending on who was out, you might continue on the same route or perhaps you and a convoy of friends would go on a short excursion somewhere in a nearby town or country.

People had been doing this for decades, so it was ingrained pretty heavily as “something to do” in my hometown.

When I was in college, I took this method to explore Lafayette and the surrounding counties so that I felt like I actually knew where I was. I’d go drive to the Purdue airport and watch planes take off and land while I was doing some homework. Heck, I’d even find some legendary backwoods restaurants that only the higher-ups in the community knew about and socialized at.

If you live in a small to mid sized college town and you don’t really know the surrounding area that well, I challenge you to just drive and find out what’s out there without using your phone. Just make sure that you have enough gas so that if you get lost, you can get back to where you started!

5. Switch up your Transportation: Walk, Bike, or Take Public Transportation

When I was at Purdue, I was definitely a different person than I am today. I feel I was certainly more introverted… but I think that’s just the nature of the beast when you’re studying engineering!

When I went to grad school, I felt like I had the opportunity to make changes in my life and one of those changes was, when it was cold, take the bus. Up through this point I had always ridden my bike, but one too many slips made me change my ways.

When I started riding, no one told me that I wasn’t aloud to talk to people on the bus. So I started striking up conversations with whomever I was sitting next to. Interestingly enough, sometimes those conversations were interesting enough that a bus stop might be missed!

Eventually those people I had engaged with before, started shouting back at me. Whether it was on the bus or on campus, there seemed to be people coming out of the woodwork to say hi!

 

6. Check out Nearby Sporting Events

If you’re not into sports, I understand. This might not work for you. But if you’re into one sport, there’s a good chance you might like to dabble in others from time to time.

Or maybe, while visiting other towns, you might want to get a taste for their fandom.

When I’ve visited Pittsburgh, for example, you can’t help but realize that you’re in a sports happy town. Having all their teams’ colors the same really makes it all part of a unified group of fans. Even though the Steelers have been a rival to the Colts over the years, if I was given the opportunity to go to one of their games, I’d consider it to just take in the atmosphere of one of their games.

7. Be a Visiting Friend’s Tour Guide

You know your town better than someone who’s visiting. So what better way to explore than by seeing it from the perspective of a visitor?

When Maria and I were first married, there were a couple of things she hadn’t visited yet in Indy. One was the zoo, believe it or not. Having been there a number of times growing up, I had the chance to show her some of the old exhibits as well as learn about the new ones that they had put in there in recent years.

 

8. Try New Restaurants in your Town or your Friend’s Favorites in Theirs

If you’re in a medium sized town to the size of a city, there’s no reason why you should run out of places to go try out on a week to week basis.

When I was at Purdue, we had a selection of all kinds of international cuisine. Plus, some restaurants would change from year to year while others, like XXX, have been staples for years.

Make it a point to try as many places as you can so you really have a taste of the town your in. And likewise, when you’re visiting friends in other towns, have them take you to their favorite places as well as experimental ones. You might help them find a new favorite!

 

9. Make a Bucket List and Commit to Achieving It

I remember a few years ago a friend of mine randomly went skydiving with a group of her friends. They didn’t stop talking about that event for the entire year.

Is there something that you’d want to do in your area? Maybe it doesn’t have to be skydiving. Maybe you could just learn how to fly a plane? Or perhaps take pictures?

Maybe 2018 is the year that you stop talking about something and finally actually do it?

 

10. Create a Mini-Adventure!

If you’re finding it hard to find something to do, then maybe you can make a circuit of activities. Having been part of AMS for awhile, I know that there’s some adventure races out there. And if there’s nothing like that near where you’re at, maybe there’s a scavenger hunt company, or a murder mystery company you could utilize to help you and some friends have a good time together?

 

Action Steps

So hopefully these give you a little spark in coming up with places to go to in your immediate area. The big thing about travel is that it gives you new perspectives. You can find new perspectives in your backyard by simply seeing how others work on their own crafts.

If you have any other ideas in how someone might be able to explore their own backyard, let me know below!

what to do when you hate your job

6 Red Flags Telling You to Move on In Your Career: (or What to Do When You Hate Your Job)

I remember one of my favorite shows in high school was the Drew Carey Show. Yes, Drew Carey had his own sitcom before he was the host of the Price is Right and even before “Whose Line is It Anyway?”. It was really cool having a sitcom based in the midwest.

In fact, you could probably say it was a midwestern take on the show Friends.

As I remember it today, the show was built around his frustrations with life and how things simply weren’t working out the way he and his friends had hoped they’d work out.

I liked the show so much. I think it was because I could relate with Drew as a character on the show but also as the actor, himself. So when I saw his biography, I had to pick it up.

It was called Dirty Jokes and Beer: Stories of the Unrefined. And like his show, I loved that book quite a bit. Enough that I probably read it 5 times over before going to Purdue.

One quote that I can visually remember him saying in that book was this:

“My mind was a mess back then as I drove across the country [from gig to gig]. I was driving to clear my head, and all I could do was obsess on my uncertain future. It’s like you’re at a crap game, and on your biggest roll, the dice go in slow motion. For months, you watch them spin and roll and bounce around, waiting for them to land so you know if you’re a winner or a loser. Total limbo.”

 

During my time in college, I came to understand what he meant by this. It wasn’t until after getting out grad school that I finally felt the need to start seeing a need to develop a vision for my own path.

So many of us do what we feel like we’re supposed to do. But, what we DON’T do is what we CAN do to because we actually WANT to do it.

Instead, we get our instructions from external forces – not internal ones.

In other words, we don’t live our lives with intent. We haven’t really developed our own wants.

Sure we have all kinds of aspirations, but without actual personal intent – very little of it will come true.

 

Don’t Make the “Money First, Mission Last” Mistake!

Many of us continue to live life in that limbo state that Drew was talking about. Looking for a sign from the world to tell us that we’re doing the right thing.

But for many, that feeling never comes.

For Baby Boomers and a lot of Generation Xers, this seems to be the norm. Their biggest concern as an adult was to get a stable paycheck.

And most of the tie, that steady paycheck has come from being an employee – a follower – because the advice to get that paycheck was to get a job. The higher the pay, the better, right?

As we know, this isn’t the case.

But you can’t blame these generations for not wanting more for themselves than a steady paycheck. Society has taught us for decades that supporting our families was the most important thing to do as an adult. It was a perk if we were to do that work in a field we actually like. But the truth is, many of us in the 9 to 5 world simply don’t.

Case in point, here’s another quote of Drew’s:

“Oh, you hate your job? Why didn’t you say so? There’s a support group for that. It’s called EVERYBODY, and they meet at the bar.”

Kind of a sad reality, huh?

Laila Carmel Magazine

Laila Featured in Carmel Magazine! (Click for info)

It Doesn’t Have to be This Way

As I alluded to in a recent post, no one has to work a job they hate – especially with the sharing economy picking up the way it is. For example, look at my cohost Laila! She quit her “dream job” at NASA because she knew she could be more impactful as a fitness coach.

Later, while she was building her coaching business as the Fitness Astronaut, she worked as a tutor to have income to support that goal. While the tutoring didn’t necessarily bring in the same level of income as a high flying NASA position, it did leave her enough energy to work on building her business.

Today, she’s really blossoming into her new life as evident from her recent story in a local magazine.

6 Signs to Know if You Need to Ditch Your Current Path

As Laila and I chatted over her transitional time, I came to understand that there were a few flags that she noticed at her time at NASA that suggested that maybe she wasn’t doing the right thing for her.

In fact, I’d even go on to say that many of these flags, I noticed myself during my brief time in the corporate world.

Here’s a quick list of reasons NOT to stay in a bad position:

 

1. Doing it for the Money

As we’ve been talking about, money doesn’t directly buy happiness – especially if you focus your life on acquiring it.

 

2. Doing it for a Title or Status

If you’re working some position because you think it impresses your friends, family, or your old self but the position sucks, it’s ok to give it up. Titles mean jack at the end of the day and we all change over time. What we would identify with 5 years ago isn’t actually us!

 

3. Doing it because your Family did It

If you know Gary Vaynerchuk’s background, you know he got his education in the liquor business world. But that’s not the kind of entrepreneur he is or even pretends to be today. Sure, every once in awhile he’ll come out with some sort of wine related offer (like his recent wine club), but he’s moved on to other things that are more important for him.

You’re allowed to move on, too!

 

4. Doing it Because you Don’t Want to Look like a Failure

This was one of issues I shared with Laila. We both had spent all that time pursuing a degree to work in the STEM world. But yet, at the end of the day, it didn’t satisfy us. And during our transitional time, we might have looked like we were idiots for giving up what we strived so long to achieve!

Here’s the thing – failing is a part of life. For you to not admit that you screwed up and went after something that might not have been you in the first place, that would be a bigger failure than realizing it and adjusting as quickly as possible.

We learn through failure, so don’t try to avoid it unless the outcome is surely life threatening.

 

5. Because It’s Easy

When I taught at Ivy Tech, I went into it knowing that I could teach Algebra – no problem. What I didn’t realize is that the students I’d be teaching it to – really didn’t have any reason to know what I was teaching them.

Many of them had a bigger need of learning what I’m teaching you guys than learning about Algebra.

Sure, Algebra can be interesting to the right people, but I realized that there were some things that I felt needed to be taught first.

 

6. Because You Can Tolerate It

Very similar to the last point. Just because you can tolerate having a certain position… doesn’t mean that position is for you specifically. Depending on the job, there’s probably a good chance that someone else could use that position and be grateful for it. You just getting by not only does a disservice for you but for that other person as well.

Don’t tolerate positions. You’re wasting your time, the company’s, and potentially someone else’s whose potentially stuck in an even worse position than you.

 

Action Steps

So the next time you realize that you’re miserable in whatever position you’re in, whether it’s a regular 9 to 5, or even running a business that you’ve grown tired of, realize that it’s never too late to move onto something that’s more fitting for who you are now.

Your next step might just be finding out what your Personal Mission actually is. If so, my guide is just around the corner.

Until then, don’t forget that if you don’t necessarily hate your job, but want to eventually leave, you can use it as a launchpad to your next endeavour. Here’s how.

Oh, and if you have moved on to a new career after putting substantial time into your previous time, let us know about it! How’d you know it was time to change it up? What red flags did you see?

 

side business

Rachel Pedersen – From College Dropout to International Influencer: How a Former Hairdresser made her Side Business a 6 Figure Recurring Revenue Machine (AoL 112)

It’s easy to get the mindset that because we have some sort of disadvantage compared to someone else that we won’t be able to do what they’ve done.

Truth is, though, that’s usually an excuse more than anything else. It’s a victim mentality.

If you truly want to do something with your life and your work, then having that mentality isn’t going to get you anywhere.

For me, when I was growing up in my hometown, I knew I was going to go to grad school. Both of my parents had their master’s degrees, so it was an automatic that I would at least have that. It didn’t matter how long it took or what I had to do to achieve that goal. It was going to happen.

However, a lot of my peers didn’t have that perspective and/or support that I did. So their goals weren’t as “big”. While they might have dreamed about leaving our hometown and doing great things, many fell short. They just didn’t have the missing ingredient to get to that point.

I’d argue that this particular missing ingredient, for most, is unfortunately hitting rock bottom. Where things are so unbearable that we are forced to dream of a better life.

For this session’s guest, this was definitely the case.

Rachel Pedersen has lead a life peppered with all kinds of ups and downs. Growing up in Minnesota as a pastor’s daughter, she had great expectations. But somewhere along the line, life took a turn and she found herself a college dropout with kids AND on welfare.

But her story doesn’t stop there. It got much better.

In fact, today she finds herself working on her own 7 figure marketing business.

What happened in the middle there? That’s what we’re going to be finding out in today’s session.

Enjoy!

 

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • Did she ever see herself being as successful as she’s become? 7:50
  • While growing up, did she live her life based on what other’s expected of her or did she do her own thing from get go? 9:49
  • What was the first mental click she had that started her on her current path? 12:38
  • Did she start working with her clients for free like Russell Brunson suggests in his book or did she charge right away? 19:03
  • What are some tips for someone to become as successful as Rachel even if they live in a “small town” or don’t have the best support in getting there? 23:34
  • What are 5 steps that someone should take if they want to start their own work? 29:44
  • How does Rachel build a real human connection with people through social media? 39:14
  • Who does she pay attention to when it comes to watching FB Live videos? 42:42
  • How do you build a following and how does one define that? 44:52
  • What’s Rachel looking forward to in 2018? 46:57
  • One gift she likes giving others? 53:11
  • What’s something that’s going to affect entrepreneurship in the future she’s excited about? 53:37
  • What’s an issue that’s not being talked about enough? 54:42
  • How can someone be a difference maker in their community? 55:04

Right click here and save-as to download this episode to your computer.

 

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

 

SHOW NOTE EXTRAS:

3 Ways of Finding Social Media Clients

Why Small Businesses Fear Social Media

3 Secrets of Facebook Ads and Funnels

How to Become a Fully Booked Social Media Manager

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on iTunesStitcherSoundcloud, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

emotional breakdown

Bren Dubé – Thriving after an Emotional Breakdown: 3 Steps to Get You to Your Breakthrough (AoL 109)

We live in a negative world. Society forces most of us to see things in a certain light and make us believe we have no power to change it. However, as creatives, we have the power to actually do something – because we’re creating!

Sometimes though, as creators we get lost along the path. We’re still doing our own work, but we’re doing it in a way that’s dictated to us in how we should be doing it.

Case in point, you have today’s guest, Bren Dubé. Bren is a successful musician. However, he realized that the lifestyle he was living while he was with his band Letterbomb wasn’t one he really wanted.

Once he realized that, he set out on a quest to find the life he wanted.

His secret was that he had a breakthrough. And what’s great is what he learned through his breakthrough is helping others achieve their own!

If you’re living a numb life and waiting to get to that next level, perhaps this chat will help you find more fulfillment in your life and work.

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • How did Bren’s background influence his start in music? 8:38
  • How did his band Letterbomb actually get off the ground and what lead to it’s failure? 16:44
  • With all their “success” – why did Bren’s brother decide to call him and let him know that he couldn’t be in the band any longer? 20:58
  • Where does he think he would be in life had his brother NOT quit the band? Does he feel he’s fulfilling his role as part of the Hero
  • Generation? 34:24
  • How do you help people that are going through a breakdown in their life? 41:17
  • What are Bren’s 3 Foundations of Change? 48:28
  • What’s next on the horizon for Bren? 56:27
  • Top books he recommends to others? 59:58
  • What’s one thing all high school students must know? 1:02:36
  • What’s it mean to live a life of abundance? 1:03:21
  • … and MUCH more!

Right click here and save-as to download this episode to your computer.

 

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

SHOW NOTE EXTRAS:

Bren – Let Go:

Bren – HONEST:

Cover of Razor by Foo Fighters (Acoustic):

Bren on TEDx:

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on iTunesStitcherSoundcloud, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

how to get rid of malware

How to Get Rid of Malware on Your WordPress Website

A website can make or break people’s perspective of whether or not you’re credible. When someone is legit, not only do they have a website but it’s one that is functional and findable. When you have that going for you, you can win their attention.

But what do you do if Google isn’t playing nice? What if you think you have Google Analytics and Webmaster Tools working for you but in reality, they’re not?

In today’s post, I’m going to not only share with you how I was able to fix my standing with Google search results, but also help you hopefully prevent future hacks.

 

My Introduction to Malware (the Hard Way)

So, here’s the deal. The New Inceptions site has been around since 2010. And for a long time, while I wanted to follow in the footsteps of the people I was learning from, for one reason or another, I wasn’t able to fully commit.

I’d write a post here or there – but never really had the time to actually put time into it.

And many times, what isn’t a habit, simply gets ignored.

Well, that’s what happened to the site. I wasn’t using it and because I wasn’t, the WordPress install files (including themes and plugins) all fell behind in updates.

The problem is that many of these updates are for security. And, truth is, if you fall behind, you’re leaving yourself prone to attack.

I didn’t know that at the time – and that’s when someone decided to upload malware on my site.

The way I found out was that I simply tried to hop on one time and I was given this warning instead of my site:

how to get rid of malware

Needless to say, I started to panic a bit.

Well after a few days of trying to figure the thing out, I basically decided that I was going to have to dump my site and start over.


And so I did.

 

But apparently, even after doing that, I hadn’t gotten rid of the problem.

 

I’d find out shortly after I relaunched New Inceptions in 2015, that I still hadn’t figured it out. But my solution at the time seemed to fix the problem…

 

2016 – A Chance of Intermittent Head Scratchers

So, there I am, moving along in 2016 with the AoL podcast and my regular scheduled blog posts.

 

I was about a year in and I was realizing I still hadn’t really gained much new traffic. Part of that, I figured, was simply because I didn’t know what I was doing with SEO. So I started following some advice that I was picking up from Bryan Harris and Brian Dean about how to structure posts so that they attract more people AND start ranking for SEO organically.

 

In the end, none of it seemed to work. I was still getting all this traffic from Indonesia and other asian countries – but not much from the US.

 

So weird. But my host couldn’t tell me why, nor could anyone in Google.

 

So I kept plugging away believing that like anything in life, success comes with time.

2017 – A New Host

Skip ahead to a few weeks ago – Houston got hit by Hurricane Harvey. As a result, Hostgator had all kinds of issues. From what I can gather, their primary server farm for the US is/was based there as well as their North American support staff.

 

Well, New Inceptions, along with my clients websites, were having all kinds of reliability problems.

 

So I decided that we’d have to move to another host. And luckily, Jake at America Multi-Sport had already tested another host for our Viking Trail Run series.

 

He was having good success with it (wasn’t slow, didn’t limit bandwidth, etc.) and I soon realized that I was going to move my account as well as client accounts over to the new host.

 

It was around this time that I had chosen to simply google NI and the result that I got simply blew me away:

how to get rid of malware

What in the world?!?

 

So I had the folks who were migrating NI to the new host could check for malware.

Unfortunately – they didn’t find any.

For about 3 weeks, I was left in this state as I couldn’t get ahold of anyone at Google that could help.

And during this time Google thinks my site is Japanese.

Wonderful.

 

The “Current” Solution

So, recently, I’ve been networking with different leaders of various groups using Arne’s FB Growth Course, I ran across one group called Blogging for Entrepreneurs hosted by Tori Reid.

Well, I posted the above image and asked if anyone might have ideas in how to fix it.

The response that got me going in the right direction: “Check your plugins to see if any of them haven’t been updated in awhile.”

That made me go back into my WordPress Dashboard and check out what hasn’t been updated for 6 months or more. I got rid of all of those that fit the criteria.

That didn’t do it.

But as soon as I did trash my last plugin, I get a notice from Wordfence saying that I might have some bad files in my installation of WordPress.

So I get over to see what it’s talking about…

AND THERE WAS STILL MALWARE!

Not only was this malware red flagged but it apparently it was installed from 2010 and 2011 – exactly when I first started having problems!

I couldn’t press the delete button quick enough! Lol.

After which, I update my Yoast SEO sitemap (an XML file you upload) on Google Webmaster Tools – and later that day, my the result looked like this:

how to get rid of malware

Hey, it’s not Japanese anymore!!

 

Final Result

As time has gone on since implementing this fix, my results have started to look better and better.

 

Today, I ended up with this as my results for NI:

how to get rid of malware

I think it might be finally fixed!

 

Action Steps

Alright – so guys, I hope you learned a couple of things in this one. First, don’t give up on problems you might not have the solution for right now. Just know that eventually it’ll work itself out.

Secondly, if you have WordPress installed – GET WORDFENCE for your site. Not only did it see these malware files, but it’s also limited tons of people from getting in and causing more mischief – including banning their IPs!!

Have any recent successes yourself with something you’ve been struggling with for awhile? Let me know. I’d love to hear about your win!!

music education

Edwin Culver – Finding Meaning in Music – How Music Education Goes Beyond the Classroom (AoL 107)

Lots of people want to change the world – but, unfortunately, they think that only government can do that.

So how do you help them change that belief? To one where they think anything is possible?

I personally believe that anyone can make change – it’s just a matter of finding your own personal Truth and then applying that knowledge to the world around you. Helping people in a way that is uniquely you.

Today’s guest is a great example of that.

Having been trained as a classical musician, Edwin Culver first started his career as a teacher. However, he soon realized that this wasn’t his calling. His students were not nearly as fascinated about the arts as much as he first hoped they’d be.

He wanted to change this – but he wasn’t going to do so from the inside.

Today, he has transitioned to performing more regularly and training those that want to actually learn. But, like any good educator knows, it’s important to know the background of what you’re teaching so that you can give your students can understand the full context of what they’re learning.

In today’s chat, you’ll find out how he ended up with this perspective and also what he’s done to further his own education. We also discuss how someone can become a musician like him AND how he applies some of the things that he learned during a short internship with Wallbuilders and Mercury One.

Enjoy!

 

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • How did Edwin go from being a music teacher to becoming an actual performing musician? 14:16
  • Is playing other people’s music as fulfilling as playing his own? 29:15
  • Why did Edwin apply for the Wallbuilders’ leadership internship this past summer at TheBlaze studios? 42:05
  • What kind of specific experiences did he have during his internship that were memorable? 51:59
  • Were there any lessons he had that he now applies directly to his work as a musician? 58:14
  • How can someone pursue a career in music? 1:07:37
  • What is he currently working on that he’s excited about? 1:11:30
  • 3 Influencers or teachers which helped him to where he’s at today? 1:14:57
  • What’s a gift Edwin likes giving others? 1:18:39
  • What was the smallest decision he’s made that had the largest impact on his life? 1:20:18
  • What’s a skill that he’s often surprised people lack today? 1:22:06
  • What is the secret to achieving personal freedom? 1:25:33
  • … and MUCH more!

Right click here and save-as to download this episode to your computer.

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

 

SHOW NOTE EXTRAS:

Choros No. 1 by Heitor Villa-Lobosh:

Beginning of Edwin Culver’s performance (8/2/17):

Edwin Discussing Dissonance (pt1):

Edwin Discussing Dissonance (pt2):

Edwin’s intern group at the Leadership Training Program:

Thanks for Listening!

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